Posts Tagged ‘Retail’

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Perficient Earns Automotive and Retail & Wholesale Google Cloud Expertise Designations

Earlier this year, Perficient earned the E-commerce App Modernization and Conversational Design Google Cloud Expertise Designations. We are excited to announce that we have earned the Automotive and Retail & Wholesale Expertise Designations, bringing our total count of expertise designations to eleven. Automotive Our automotive experience helps OEMs, suppliers, and dealers work together to delight […]

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[Podcast] What If You Could Reinvent Retail…Again? An Interview With John Gregory.

In this episode, Kim talks with John Gregory, Global Head of Industry – Retail at Spotify, about how traditional retailers can get unstuck and how the key to staying ahead is a lot more than digital adoption. Listen Now Subscribe Where You Listen Apple | Spotify | Amazon | Google | Stitcher Meet our Guest […]

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Were online customers more satisfied during the COVID-19 pandemic?

The COVID-19 pandemic stressed everyone in 2020. Many of our clients had prepared their digital businesses ahead of time and survived.  Other companies who were late to creating digital customer experiences suffered as people stayed away from traditional stores and shopped online.  But even the best companies struggled to keep customer satisfaction levels high during […]

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Why Instagram’s New Shopping Icon Is Changing Ecommerce Forever

Earlier this summer, Instagram started testing a new feature by adding in a shopping icon, replacing the legacy activity feed icon. I have yet to see this feature on my personal Instagram account until this morning. While Instagram has recently released its new “reels” feature, this new step to replace the activity feed with the […]

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Survive and Thrive During the 2020 Holiday Shopping Season: 3 Digital Commerce Trends to Act On Now

It’s hard to believe that the 2020 holiday shopping season is almost upon us, and it’s likely to be unlike any other holiday season we’ve seen to date. It goes without saying that this year will be different in the midst of the COVID-19 crisis, and you already know the impact the pandemic has had […]

To Build Brand Loyalty, Focus on CX and Find a Way to Differentiate Yourself

It’s time to focus on customer experiences (CX). But, how do you differentiate yourself from the pack? According to a digital trends report from Adobe, the answer is…by providing an excellent CX. It beats content marketing, video marketing, and social pages. Why should brands focus on CX? Its official, consumer’s value exceptional experiences and will […]

Changing Customer Behaviors

Predicting Changes in Customer Behavior Post COVID-19

Any researcher who focuses on understanding human behavior will tell you that most people report that they would do something or they would want something, but in practice they demonstrated dramatically different desires and actions. That’s what makes predicting how customer behaviors will change after COVID-19 so difficult. One source of truth we can reference […]

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How Digital Solutions Help You Reach Customers in Times of Need

Some business disruptions can be planned for— material shortages, natural disasters, compliance or fulfillment roadblocks. But what about the obstacles we don’t see coming? The impact of the COVID-19 pandemic has touched nearly every business in the world in some way or another, and in the face of such an unprecedented global crisis, many are […]

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3 Ways Retailers Can Remain Agile During Supply Chain Disruption

In the midst of COVID-19, we as individuals are faced with personal challenges, including keeping ourselves and our families safe. For businesses, and especially retailers, the challenges continue as you look to support the struggling economy and maintain sales while in-store traffic is significantly reduced. To remain agile during this time – and during any […]

The Mobile App Response to COVID-19

As the COVID-19 outbreak continues to spread, we are seeing brick-and-mortar hours change and doors closing for a period of days and weeks. The retail and restaurant industries have been hit hard in particular, and it will likely get worse. Only time will tell. Fortunately, though, consumers can still engage with their favorite brands. In […]

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Walmart Health Provides Care For All to Save Money and Live Better

Walmart’s iconic slogan, “Save Money. Live Better,” is taking on a whole new meaning. The retail conglomerate now offers health services to individuals in select markets. The new store feature is called “Walmart Health.” Save Money, Live Better Walmart Health is offering quality medical care at low prices, with no insurance required. The care services […]

Consumer Goods Brands are Optimizing Omnichannel Strategies

Currently, customers are engaging with brands like never before. Consumers continue to look for top reviews, consistent messaging, and a seamless experience for their shopping routine. Customers have the ability to engage with companies instantaneously, and also, change their mind just as quick. This engagement proves why companies must implement effective omnichannel strategies. Implementing new […]

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