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Winter ’19 Brings Exciting Changes to Salesforce Health Cloud

We Predict Very Happy Health Cloud Users Salesforce is at it again! The Winter ’19 release is full of amazing new features and enhancements sure to delight any Health Cloud user. At least three times per year, Salesforce has a major release of new and updated functionality. Be sure to check out the Winter ’19 […]

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Innovation And Digital Are Changing Life Sciences

The industry continues to flex its muscle when it comes to innovation through the use of digital technology. While life sciences companies over the years have tended to be laggards in this respect as compared to other industries, they’ve really come to understand the importance of using digital technology. It’s a necessity. It’s an integral […]

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Learning Opportunity: Webinar on Maximo HSE Manager; July 14

As part of the Maximo Friday webinars, one of the next sessions will discuss the Industry add-on called Health, Safety & Environmental Manager (HSE). It’s not just for Oil & Gas clients, others can use it too.  This add-on can help you identify and manage operational risk within your organizational work. Previous versions of IBM […]

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New Guide On Modernizing Clinical Trials With Digital Experiences

The industry is all a-buzz with digital engagement initiatives for patients, but let’s not forget about clinical subjects and even site personnel. They’re technology consumers, just like the rest of us, and they crave clinical trials that are simple, easy, convenient, and engaging. As an advocate for sites and subjects, Perficient just published a guide […]

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Donate Your Exercise To Nonprofits Through Charity Miles

While watching football this past Sunday, I saw a commercial for Cisco in which the actor mentioned as a side note, “There’s even an app for clean water.” I ignore most commercials, but, being a tree-hugging hippie, that phrase caught my attention. So, I googled “clean water app,” clicked on a few things, and eventually […]

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Top 5 Life Sciences Blog Posts From October 2016

Now that November is here, I thought it would be neat to look back at what our readers found most interesting last month. Below are the top five blog posts Perficient’s life sciences practice wrote in October – they’re ranked in order of popularity, with number one being the most viewed piece. Pharma Reps Continue To Struggle […]

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How Jazz Uses Connected Health To Create Awareness And Demand

A recent conversation with a prospective client of ours prompted me to write this post. The client is looking at ways to improve the adoption rate of one of its products by a specific population because, for a variety of reasons, adoption by that segment has been slower than others. The solution to challenges like […]

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What Connected Health For Life Sciences Means For You

It seems every company in every industry is talking about “going digital.” But, what does that really mean? At its heart, going digital is really just about relationships: relationships with customers, partners, team members, and the world at large. Since the introduction of mobile and digital technology, the ways in which we interact with others […]

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Top 5 Life Sciences Blog Posts From August 2016

Now that September is here, I thought it would be neat to look back at what our readers found most interesting last month. Below are the top five blog posts Perficient’s life sciences practice wrote in August – they’re ranked in order of popularity, with number one being the most viewed piece. Pfizer, Eli Lilly, And Roche […]

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Pfizer, Eli Lilly, And Roche Speak On Using Digital Health Tools

At this year’s MedCity CONVERGE, a two-day summit in which executives convene to discuss the future of innovation in healthcare and life sciences, digital was a hot topic. In a presentation titled “Digital Health’s Arrival (Or Not) In Pharma,” Dr. Naomi Fried, an expert on digital health innovation and past chief innovation officer at Boston […]

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GSK And Pfizer Pushing Research Bounds With Digital

In August of last year, I wrote a blog piece that discusses the possibility of GlaxoSmithKline (GSK) being one of the first pharmaceutical companies to use Apple’s ResearchKit. It appears that possibility has become reality. According to Bloomberg, the global pharma company will be leveraging a mobile app they created on ResearchKit to obtain information […]

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Ya Man! Fighting Zika With Reggae Music

  It’s often said that “music heals.” While it may not cure disease, some nations are turning to music in an attempt to prevent it. Jamaica’s Ministry of Health produced a reggae music video that’s about Zika, a virus that is spread through mosquito bites. According to the Center for Disease Control (CDC), Zika is […]

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A Diabetes Kit…For Your Doll

  So, one of my spunky co-workers, who happens to be the prolific blogger behind, shared this on Facebook: “My daughter wants to use her Christmas money to buy a diabetes kit, just like daddy’s, for her American Girl Doll. It makes me happy that she will understand this part of his life a […]

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Microsoft’s Favorite Things for 2016

Microsoft founded a separate division within the company, called Microsoft Research, back in 1991 as a global think tank of sorts to move computing, engineering, physics, science, and mathematics forward. It was, and is, a place for scientists, researchers, mathematicians, and otherwise incredibly bright people, to have the freedom to think about amazing ideas and […]

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FDA Gives 23andMe The Green Light

  As a user of 23andMe since 2008, I’ve been closely following the company, especially since the FDA told them in 2013 to stop marketing their personal genetics testing service. At last, the FDA has given 23andMe the green light. Not surprisingly, the positive news pushed the cost of the genetics test from $99 to […]

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UCB’s EVP And CMO Opens Up About Digital Transformation

  Digital transformation (DT), the concept of leveraging digital technologies to engage with constituents (e.g., customers, patients, employees, or partners) is vital in today’s world. The audience you’re targeting expects communication to be easy and information to be readily available at any time. If they can’t get what they want from you, they’ll go somewhere […]

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Changes To Off-Label Drug Promotion Laws On The Horizon?

  I’m not going to get into whether prescribing or using drugs for off-label purposes makes sense – you can decide that for yourself. However, what I will tell you is that it’s a hot topic in the industry right now. Pharmaceutical companies continue to lobby the FDA to eliminate any prohibition of off-label promotion […]

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