A strong and successful search engine optimization (SEO) strategy is essential in the extremely competitive world of e-commerce today. You can increase the visibility, draw in more visitors, and raise conversion rates with the correct tools and strategies. Product information management (PIM) is a crucial tool for accomplishing these objectives. What is PIM? PIM provides […]
Posts Tagged ‘eCommerce’
Streamline Your PIM Strategy: Key Techniques for Effective inriver Integration
In today’s digital landscape, efficiently managing product information is vital for businesses to enhance customer satisfaction and drive sales growth. A robust Product Information Management (PIM) system with excellent integration features, like inriver, will streamline your PIM strategy. By utilizing the integration frameworks and APIs provided by inriver, businesses can ensure relevant, accurate, and consistent […]
GenAI in Ecommerce Leads to Talkative Solutions
Justin Racine, Principal of Unified Commerce Strategy, recently wrote a blog for CMSWire on the various consumer shifts and impacts AI has had on ecommerce. With his extensive experience in ecommerce platforms, he has strong predictions for the future of ecommerce with AI’s growing influence. Here are the highlights of those insights. Conversational Ecommerce is […]
Can Your Site Handle the Holiday Rush?
This holiday season, what difference will 3.6 seconds make? For your e-commerce site’s load time, it will mean a significant difference in revenue. Slow page load times directly correlate to decreased profitability and conversions. For example, a page loading in 2.4 seconds converts at 2%, while a page taking 6 seconds to load will only […]
What’s Now, New, Next in D2C for Manufacturers and Distributors?
I was given the opportunity to partner with my colleague David Stallsmith to present at B2B Connect in San Diego, CA. We were thrilled to participate in this invite-only conference and host our session, “How to Prioritize Your Direct-to-Consumer (D2C) Capabilities: What Should I Do Now vs Next?” We summarized why D2C is important to […]
[Podcast] What If Intuition Built Your Website? An Interview With Neelima Sharma
In this episode of “What If? So What?” Jim talks with Neelima Sharma, SVP of ecommerce, digital, and technology at Lowe’s about the challenges and successes of transforming the retail industry through digital innovation. Neelima highlights the importance of teamwork, trust, and a customer-centric approach in driving the company’s growth and also emphasizes the significance […]
Secure and Personalized Commerce for Healthcare and Life Sciences
The ability to offer healthcare products and services digitally is more important than ever. In fact, the global healthcare eCommerce market is projected to reach $994.2 billion by 2030. But a complex regulatory landscape and data privacy and security concerns are formidable obstacles. Additionally, consumer demand for proactive, personalized experiences is at an all-time high. […]
How Generative AI Can Benefit eCommerce Businesses
eCommerce has become a part of our lives, offering the convenience of shopping anywhere and anytime. Since its inception, eCommerce has been evolving with advancements in technology, and the commerce landscape is getting more and more competitive. With the increase in competition, the eCommerce industry is constantly searching for ways to attract and engage customers […]
eCommerce is Dead, Long Live Commerce
eCommerce has transcended its traditional boundaries set over twenty years ago, morphing into a holistic experience that extends far beyond mere online transactions. This recent transformation has been fueled by the integration of Artificial Intelligence (AI) into the Commerce ecosystem, propelling the industry into a new era of personalized, intelligent, and immersive shopping. Holistic commerce […]
The Future of the Automotive Shopping Landscape Powered by Unified, Immersive, Frictionless Buying
One of my favorite memories as a kid was going to the car dealership with my dad and watching him beat up (figuratively, of course) the sales associate who was trying to sell him a new truck. The sales associate wanted one price; my father wanted a very different price. Round and round they went, […]
Cooking Up a New Year: How a Seamless Ecommerce Experience Influenced My New Year Resolution
How an Ecommerce Experience Ignited My New Year’s Resolution As the New Year approaches I find myself, like many others, contemplating a New Year resolution that I could do. I struggled to figure out what my resolution was going to be and did not think I would have one this year. However, out of left […]
IBM Sterling Store 2.0 Customization: Tips and Tricks for Application Developers
In the dynamic landscape of e-commerce, the demand for flexible and tailored solutions has never been more pronounced. IBM Sterling Store 2.0 stands as a robust platform, offering a comprehensive suite of features for businesses striving to enhance their online retail experiences. However, the true potential of this platform lies in the hands of adept […]