New Year, New You… continued! Last week, I asked you to take a moment and think about your Marketo instance. When was the last time you focused purely on data hygiene for marketing automation? It’s a fresh new year, and now is the perfect time to refresh your data! As such, I posted a list […]
Posts Tagged ‘data cleansing’
[Part 1 of 2] How to Refresh Your Marketo Data for the New Year
New Year, New You! It’s 2022! Take a moment and think about your Marketo instance. When was the last time you focused purely on data hygiene for marketing automation? If you’re like most Marketo Admins, it’s tough to find the time – but you know how important it is. Never fear, I’m not judging you! […]
Leveraging Value Added Data For Clinical Data Review In DMW
In my previous post, we discussed a simple scenario for reviewing clinical data cleanliness in Oracle’s Data Management Workbench. Today, we’ll discuss a similar process, although this scenario leverages value added data. Establishing value added data is another way to help the clinician to more quickly review the data and spot outliers and questionable data. […]
A Cleanse That’s Good For Your Clinical Data
Oracle recently created a short video that explains what Data Management Workbench (DMW) is all about. In short, DMW is an application that is part of Oracle’s clinical data warehousing suite that’s designed to combine data from various data sources and third-party providers, and transform it into standard data models. In addition to the […]