Posts Tagged ‘adobe summit’

Imagine you are sitting in a movie theater (or in this case, 2021 Adobe Summit). The lights drop, the green preview screen comes on, and the booming voice of Don LaFontaine comes over the loudspeaker: “In a world where Multi-Channel Marketing scales, Marketo Rules” This year’s Adobe Summit introduced us to such a world. In […]

If you’ve never attended Adobe Summit, you’re in luck this year. The conference is typically held in Las Vegas, requiring travel, a pass, and a significant time commitment. However, this year’s conference is virtual – and free – for all to attend. Adobe didn’t exactly skimp on sessions either. There are more than 400 to choose […]

Monday evening I was notified by Outlook that it was time for Perficient’s annual pre-Summit dinner, the first time I’ve not been to Las Vegas in March since Summit moved from Salt Lake City. While I am glad that Adobe has taken measures for the safety of our community, colleagues and family, I will miss […]

Since Adobe has acquired Marketo and Magento, our team has been working to further enhance our depth in each. This work has been recognized by Adobe with designations as the first partner globally to achieve a Marketo specialization; and, we have also recently gained our Magento Commerce specialization. With these and four other specializations under […]

I am beyond ecstatic to be selected as one of three finalists this year for AEM Rockstar 2020! And, to present at Adobe Summit – wow. It’s an absolute honor, and it’s still sinking in. I am also excited to see what the other two finalists, Gaston Gonzalez and Tyler Maynard, have been doing with […]

Two years ago, twenty-four women gathered for breakfast during Adobe Summit 2017 to share their insights and discuss how they could support each other in a primarily male-dominated industry. Several of these women were in attendance last week, as we hosted our third annual Women in Digital breakfast at Adobe Summit 2019. The event has […]

Anthony Ching from Adobe presented a session titled New Adobe Sensei Technologies to Power Your Marketing Lifecycle during Adobe Summit.  Only about half of the audience claimed to use Artificial Intelligence/Machine Learning in their marketing lifecycle.  What inhibits others from using AI/ML?  Some people don’t have data scientists, while others didn’t think the technology was […]

At Adobe Summit, Elliot Sedegah and Josh Ramirez took us through the exciting new features in Adobe Experience Manager Assets, which is Adobe’s Digital Asset Management product.  Assets has been in the market for a long time and has built up a strong list of features over the years.  In this post, I will share […]

There is always so much incredible information to absorb during Adobe Summit. In this post, I’m going to share my  observations from Adobe Partner Day: Real Time Behavioral Tracking Synthetic Experiences Real Time Behavioral Tracking The Experience Platform attempts to bring marketing data to the center of experience management platforms in order to provide more […]

Brenda Bown, Microsoft’s GM for Business Applications and Power Platform, talked during Adobe Summit about Adobe and Microsoft’s partnership. She walked through how Microsoft Azure helps deliver unique and immersive customer experiences. Adobe and Microsoft announced a partnership a couple of years ago to integrate Adobe and Microsoft products on Azure. Microsoft’s Business Applications include […]

  Now that AEM 6.5 has finally been released at Adobe Summit 2019, we can talk about some of the new features and functions available in the product. Here are 5 new features I’ve already seen in exploring AEM 6.5.   Feature 1: Edit Folder Metadata   I am so excited to see this as a […]

Even an amazing conference like Adobe Summit can be hard to navigate. With so many sessions to chose from, events to attend, and people to meet it can feel like running a marathon. In fact, one of our team members once logged over 120,000 steps during their day Summit experience. This is Greg Dawson’s fourth […]