Skip to main content

Consumer Markets

Perspectives on topics that impact consumer markets

Consumer Markets Hero
Coveo Mvps 2024

Coveo Recognizes Perficient Colleagues as MVPs in 2024

Perficient Receives Seven “Most Valuable Professional” Recognitions We are proud to share our inclusion in the Coveo MVP Program with 7 of our own selected for the recognition. The Coveo MVP program recognizes individuals for their invaluable contributions and expertise within the Coveo ecosystem. To be considered for the recognition of Coveo MVP, one must […]

2024 Forrester Adobe Services Report

Perficient Included in Forrester’s The Adobe Services Landscape, Q1 2024 Report

In a dynamic digital landscape, choosing the right Adobe service provider is paramount for businesses seeking to maximize their Adobe investments. The selection process can be daunting with a diverse set of providers that vary by size, type of offering, geography, and business scenario differentiation. So where do marketing leaders start? Forrester published The Adobe […]

Store Clerk Scanning Products With A Smart Phone. Retail As A Service. Raas.

Perficient Listed Among Sample Vendors in Forrester Tech Tide™: Retail AI And Automation, Q1 2024

 How AI and Automation are Changing the Retail Game As the digital landscape continues to evolve, retailers are increasingly turning to AI and automation to gain a competitive edge. Forrester interviewed Perficient for its recent report The Forrester Tech Tide™: Retail AI And Automation, Q1 2024 , and listed Perficient among sample vendors for Digital Experience Optimization. According to […]

Magic Johnson presents a keynote address at NRF 2024.

NRF Recap: How Brands Can Create Great Experiences

Justin Racine, Principal of Unified Commerce recently attended the National Retail Federation’s (NRF) Big Show in New York City. Every year, NRF brings industry leaders and innovators together to dive into the latest trends and technologies shaping the future of retail. This year the show brought together more than 40,000 people and showcased insights from […]

Hybrid Connectivity in Multicloud Adoption

Deep Dive into IBM Sterling Certified Containers and Cloud Solutions

Many retailers are embarking on a digital transformation to modernize and scale their order management system (OMS) solution. Built on a modern architecture, the solution wraps Docker containers around order management business services. This architecture streamlines application management and the release of new functionality. The container technology also supports varying levels of technical acumen, business […]

Online Shopping And E Commerce Technology Concept, Shopper Using Computer Laptop To Input Order With Trolley Credit Card Delivery Truck.

eCommerce is Dead, Long Live Commerce

eCommerce has transcended its traditional boundaries set over twenty years ago, morphing into a holistic experience that extends far beyond mere online transactions. This recent transformation has been fueled by the integration of Artificial Intelligence (AI) into the Commerce ecosystem, propelling the industry into a new era of personalized, intelligent, and immersive shopping. Holistic commerce […]

Analystrelations Dec23 1small (1)

Perficient Named a Major Player in Two Global IDC MarketScape Reports

In today’s competitive landscape, prioritizing customer experience is essential for success, making it crucial for organizations to choose the right professional services partner to help them deliver exceptional experiences that meet customer expectations. This strategic partnership not only requires a firm with technical design expertise but also one that has an understanding of the evolving […]

Quizzically Business Man Happy Staring At Screen Of Code

IBM Sterling Store 2.0 Customization: Tips and Tricks for Application Developers

In the dynamic landscape of e-commerce, the demand for flexible and tailored solutions has never been more pronounced. IBM Sterling Store 2.0 stands as a robust platform, offering a comprehensive suite of features for businesses striving to enhance their online retail experiences. However, the true potential of this platform lies in the hands of adept […]

Shopping Cart

Influencing Shopping Lists with Gen AI for Consumer Goods

What makes a consumer buy a product from one brand over another? The answer used to be brand loyalty and quality of product, but the landscape for consumer goods companies has recently flipped upside down. Anymore, consumer goods companies gain and retain loyalty from customers because of the experiences they provide. Thankfully, generative AI has […]

Direct to consumer

6 Challenges to Navigate When Shifting From Wholesale to Direct-to-Consumer Models

The transition from a wholesale-centric business model to include a new direct-to-consumer (D2C) approach presents lucrative opportunities alongside a suite of technical and operational intricacies to consider. While the move brings manufacturing companies closer to end consumers, it also requires several considerations spanning content creation, post-purchase support, and overall brand experience. Failure to address these […]

Google Optimize Replacement Guide

Ultimate 5-Step Guide to Transitioning from Google Optimize

Ready for your Google Optimize sunset replacement? Strategies for Seamless Migration and Accelerated Experimentation Growth The upcoming Google Optimize sunset has made it crucial for businesses to find reliable replacements. In today’s data-driven environment, the functionality of data experimentation tools is paramount. Relying on A/B testing tools for measuring and enhancing website optimization is key […]

Ecommerce Shopping Cart With A Heart In It

This is What a Good First Date Can Teach Us About Ecommerce

In the world of Ecommerce, competition is fierce, and your potential customers are just a hop, skip, and click away from visiting your competitors’ sites. The first impression and encounter between your online store and a visitor can be the make or break on whether the visitor turns into a buyer, much like how first […]

Load More