Martech is Exploding – Where Does Sitecore Fit In?
I remember using a slide in a presentation around a Sitecore implementation I was working on ~7 years ago. It showed something to the effect…
Technical Expertise
Your Marketing Automation Platform Evaluation Guide
The Great Marketing Evolution Marketing today is no longer about sending the right message—it’s about delivering that message at the right moment. Customers expect brands…
An Introduction to PAPSS – Pan African Payment and Settlement System
In existence since just July of 2019, the Pan African Payment and Settlement System (PAPSS) has in many ways surpassed the payment and settlement process…
Why Inclusive Design Solutions Are important for Accessibility
Accessibility is often viewed through the lens of accommodations, making modifications after barriers are identified. But true inclusion starts with design. Inclusive design solutions are…
Microsoft Copilot for Power Platform
Introduction to Copilot for Power Platform Microsoft Copilot is a revolutionary AI-powered tool for Power Platform, designed to streamline the development process and enhance the…
Perficient Shares Expertise On Digitally Transforming Extended Enterprises in Manufacturing
For manufacturers, customer experience is no longer a differentiator, but a growth strategy. We’re proud to share that Perficient was selected as a company interviewed…
Salesforce Lead-to-Revenue Management
The Cost of Disconnected Sales and Marketing Processes In many organizations, there’s palpable friction between marketing and sales teams. Should marketing be responsible for MQLs,…
Master Data Management: The Key to Improved Analytics Reporting
In today’s data-driven business environment, organizations rely heavily on analytics to make strategic decisions. However, the effectiveness of analytics reporting depends on the quality, consistency,…
Why AI-Led Experiences Are the Future — And How Sitecore Stream Delivers Them
In a world that’s moving at lightning speed, customers expect brands to keep up — to understand them instantly, respond to their behavior in real-time,…