Referrals are an essential source of driving patient acquisition and volumes for a health system. Understanding the value of the referral process, Salesforce Health Cloud has continued to evolve its offerings for referral management – creating a single source of truth for all internal provider data. For organizations leveraging Health Cloud to track patient data, […]
Kristen Quick
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Blogs from this Author
Navigating Trust and Data in Healthcare Marketing
In the ever-evolving landscape of healthcare, trust reigns supreme. As consumers increasingly rely on data to inform their decisions, the healthcare industry faces a pressing need to not only meet but exceed expectations. With disruptive forces emerging from various corners, healthcare organizations find themselves in a race to create personalized experiences that foster lasting engagement […]
Spring 2024 Salesforce Release Brings Important Changes for Healthcare
As of mid-February 2024, the Spring ‘24 release was generally available across all instances of Health Cloud bringing with it a host of improvements and added functionality for healthcare organizations. The new features and enhancements offer opportunities for efficiency, security, and insights. Home Health Advanced visit scheduling enables healthcare organizations to proactively manage care delivery, […]
Achieving New Heights in Healthcare Marketing With Salesforce Marketing Cloud Personalization
In December 2022, the Department of Health and Human Services released a bulletin announcing additional compliance requirements for healthcare marketers when it comes to third-party trackers. The guidance lays forth expectations for how healthcare organizations collect data on activities that take place on their website and mobile apps. So, what’s the problem? Per the […]
Healthcare & Life Sciences Takeaways from Dreamforce 2023
Dreamforce has come and gone, and our team proudly attended this year’s conference for a front-row seat to hear Salesforce’s latest innovations. These announcements ranged from AI-centric innovations to new Data Cloud features and everything in between. Takeaways from Dreamforce 2023 With a highly skilled team of Salesforce consultants and developers with Healthcare and Life […]
Dreamforce ’22 – What Part Can We Play in Reaching Health Equity?
In late September, our team attended Salesforce’s largest conference, Dreamforce, in San Francisco. For many attendees, it was the first time in three years that they were able to gather in person with peers and clients. During the three-day conference, 40,000 Salesforce partners, clients, and vendors got together to hear from Salesforce leadership, industry experts, and a […]
Modernizing the Health Plan Business Process
Health plan organizations must conquer mountains of data, increasing regulations, and escalating consumer expectations. The digital interactions happening beyond your industry shape customers’ expectations. That’s why your digital presence matters, so you can offer services to meet their needs wherever they are. Common Risks and Consequences for Health Plans Not Embracing Digital Transformation: Digital transformation in regulated […]
5 Things You Need to Know About B2B Commerce
A day hardly goes by without a news headline related to massive changes in retail. Businesses are rapidly evolving to meet the growing list of customer expectations. And those that don’t are failing fast. How are these shifts affecting business-to-business retailers and buyers? Here’s our take on five key things you should know about B2B […]
10 Secrets to a Successful Marketing Cloud Implementation
Marketing Cloud has emerged as a powerful solution for delivering personalized, cross-channel customer engagement at scale. As a Salesforce Gold Partner for more than a decade, we have the privilege of guiding clients through every step, from strategy to implementation. Top 10 Tips & Takeaways New to Marketing Cloud? Or have questions about putting it […]