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Posts Tagged ‘social media’

Just in Time for #HIMSS17 – Top 5 Provider Trends for 2017

Times are changing in nearly every aspect of life, and the healthcare industry is not immune to this disruption. Meeting the rising demands of patient and consumers requires healthcare organizations to keep pace with the ever-changing technology landscape. While there is no rest for the weary in this fast-paced world of technology evolution, there is […]

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Cedars-Sinai and Social Media Governance at #HIMSS17

Perficient and client Cedars-Sinai will be presenting on the Four Pillars of Social Media Governance at #HIMSS17. Melody Smith Jones, Manager, Connected Health, Perficient will be joined by Nelly Jacobo, Director Digital Strategy, Cedars-Sinai to talk about the importance of social media governance and discuss how Cedars-Sinai correctly implemented a social media governance program including […]

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#HIMSS17 Social Media Ambassadors: Voices from Across Healthcare

In just a couple weeks more than 40,000 health IT professionals, clinicians, executives and vendors from around the world will gather in Orlando for the annual HIMSS Conference (Feb. 19-23). In addition to the in-person attendees hundreds of others will engage via social networks to keep pace with the latest in health IT news. If […]

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The Healthcare Content Pie: 7 Marketing Strategies for 2017

Healthcare organizations are continuing to adapt to the ever-changing healthcare industry. Hospitals, health systems and health plans are undergoing infrastructure rebuilds to suit the needs of the new market; transforming their traditional business models to survive the rising expectations to deliver a connected and on-demand experience to patients and members. The growing expectations of healthcare consumers […]

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The Strategic Hierarchy We Forget in Healthcare Digital Strategy

There are quite a few fallacious assumptions made in the construction of digital strategy.  One of the most common ones I witness is confusion between strategy and roadmap.  When I take the necessary time to review an organization’s existing digital strategy documentation, more often than not I am presented with a document that outlines an […]

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2016 Connected Health Trends: High-Touch Digital Care

As one would assume would be the case, many of the Connected Health trends are about connecting to the patient when they are not in the care setting.  All of them are, in fact.  However, this trend finds us trying to instill a good bedside manner into digital care. Over the past year the terms […]

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7 of Our Favorite #HIMSS16 #HIMSSANITY Tweets

HIMSS16 brings together more than 40,000 health IT professionals, 1,300 vendors and 300 education programs. A conference of such magnitude has us all seeking a little #HIMSSANITY at times. Here are some of our favorite #HIMSSANITY tweets during the event, and leading up to it.

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4 Must-Attend #HIMSS16 Social Media Happenings

As we get closer to the HIMSS16 Conference & Exhibition (February 29 to March 4 at the Sands Expo and Convention Center in Las Vegas), organizers are anticipating another record-breaking year for social media conversation around the annual event. #HIMSS15 was tweeted 88,990 times last year, and the digital chatter on the latest health IT […]

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Getting Scientific About Healthcare Social Media: Medicinal Sites

The journey into the (officially scientific) exploration of healthcare social media would not be complete without a look into the realm of healthcare specific networking sites that I’ll playfully call “medicinal sites.”  These are closed sites that are aimed exclusively for those with either a certain designation or disease state. In today’s lineup, we will […]

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Getting Scientific About Healthcare Social Media: Microblogs

In this blog series, we are highlighting the social media categories presented in “Social Media: A Review and Tutorial of Applications in  Medicine and Health Care.”  This was a study conducted by the University of British Columbia, which offers an extensive digest of the vast uses of social in medicine and healthcare.  Today we’re going […]

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Getting Scientific about Healthcare Social Media: Blogs

Earlier this month, I happened upon an actual scientific study of the use of social media in medicine and healthcare conducted by researchers at the University of British Columbia.  The study was fraught with terms such as “positivistic epistemologies” and “critical-interpretivist theory” to add the requisite ambiance one finds in such studies. All kidding aside, […]

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Perspectives on healthcare industry trends and topics and health IT insights to help organizations optimize operational performance, enhance patient and member experience, comply with regulatory demands and transform their business.

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