Virtual Reality Virtual Reality (VR) is an immersive media experience replicating either a real or imagined environment and allowing users to interact with the environment. Unlike the conventional user interface of displaying content on a screen, VR immerses a person to interact in a digital 3D environment. VR in Different Industries Virtual Reality is […]
Posts Tagged ‘Virtual Reality’
6 Proven Customer Engagement Solutions Revealed
Technology is changing quickly, and it seems like there is something new every day. It can be intimidating to try and keep up with all the latest tech news, let alone implement it for your business. Brands often struggle with where to put their resources, what to invest in, and how to implement new technologies […]
Perficient Digital Labs Combines Virtual Reality with… Reality
Always at the forefront of agile and innovative technology and design, our Perficient Digital Labs team recently set its sights on the following question: What if you could share a VR experience with someone without actually being in VR yourself? The team wanted to expand the typically solitary VR experience to include players and components […]
XR Potential in Software Development
XR is a term that is generally used to refer to “extended reality”. This involves any combination of human-machine interaction where the reality you perceive is altered or constructed by a computer. In this blog, the term XR will mostly be referring to 360° videos, virtual reality, and augmented reality. The Growth of XR in […]
Countdown to #HIMSS18 Conference
While there’s been much news coverage in the media recently of companies sending vehicles into space, there’s an electricity in the air as the HIMSS18 conference fuels up for launch this week. You can bet on the Las Vegas show delivering an out of this world conference and exhibition on the latest health information and […]
All Aboard the Virtual Train: How to Improve UX with AR and VR
While augmented reality (AR) and virtual reality (VR) technology has been around for a while, the processing power required to create a great user experience (UX) meant limited availability to the average consumer. But now, with more powerful devices and technology like Apple’s ARKit, people are walking around with that power in their pocket. The opportunities […]
Top Digital Marketing Trends to Watch in 2017 – Augmented Reality
The Internet of Things, connected devices, the use of customer data and insights to personalize experiences – all of these are part of our daily lives. Now augmented reality (AR) arrives on the scene with the potential to shape customer experiences like never before. With smartphones in the hands of 72% of U.S. adults, there are […]
Connected Health 16: The Glass Brain Blew My Mind
As mentioned by my colleague, Juliet Silver, last week we had the good fortune of collecting in Boston for the annual Connected Health Symposium. This event takes place each October, and I learn more in the two days of the symposium than I do all year round. Now that I am on home turf, I […]
Pokémon Go and How Augmented and Virtual Reality Helps Brands
What is Pokémon Go? The game, now available on iOS (Apple) and Android, gets you to go out and explore the real world with your mobile phone while you have the app turned on. It’s now bigger than Tinder and close to beating Twitter’s “daily active users,” since its launch on July 6th. The game […]
Microsoft’s Windows Holographic is the “Next Frontier”
Citing research that demand for virtual reality headsets will rise to almost 80 million devices by 2020, Microsoft announced during the keynote presentation at Computex in Taipei that Windows Holographic will bring the “next frontier” in personal computing.
What’s ahead for the Xbox One?
Microsoft has always marketed the Xbox One as a gaming machine that can enhance your living room. This has played out very well for the Xbox One but recently has faltered in the light of the Sony PlayStation 4 (PS4) being a more powerful machine. This has given customers the idea that the Xbox […]