As the connected consumer evolves, demands and expectations continue to rise, and trends rapidly change. Connected Consumers use the power of information to drive prices down, yet still demand a high level of service. Retailers must utilize and analyze complex data to understand insights, customer service expectations and responses that will supersede the expectations of […]
Posts Tagged ‘supply chain’
Importance of Social Integration
Glenn Kline, Sales Director with IBM PCS at Perficient, recently wrote a blog post about the importance of social needs integrating with Portals at the IBM Digital Experience Conference. Social Interactions have become a pertinent part of business as a whole but are very important in regards to consumer engagement. Patterns represent modernized processes with […]
The Consumer Will Dictate Retail’s IT Spending in 2014
Consumers will continue to dictate investments in retail technology next year (this is not a surprise really) to satisfy today’s “smart shopper”. To keep pace with new customer demands like “click and collect”, mobile couponing, showrooming and geo-targeting, personalized recommendations and other customer experiences to support omnichannel retailing, brands will rely on three key investments […]