Skip to main content

Posts Tagged ‘retail strategies’

5 Steps to a 360-Degree Healthcare Marketing Strategy

Last month I attended a Healthcare Marketing Summit in Chicago. During the event, Melody Smith Jones, Manager of Connected Health at Perficient discussed how hospitals should be taking the best practice marketing ideas and approaches from the retail industry and applying them to healthcare. Setting the stage for applying A Retail Strategy for Healthcare Melody […]

Webinar Recap: A Real Retail Strategy For Healthcare

The healthcare industry continues to focus on ways to reduce cost and improve the quality of care for the individuals and communities they serve. Patient engagement is critical to the high-quality/low-cost initiative and healthcare organizations are turning to the retail industry for strategies used to engage and empower consumers. The key to patient engagement is […]

TweetChat: Converting Unknown Consumers Into Patients #hcsmIRL

The #HIMSS15 conference takes place April 12-16 at McCormick Place in Chicago. Once again this year’s conference will showcase the newest technologies, trends and solutions in health IT and Perficient is excited to be participating as sponsors, exhibitors (Booth #4460) and speakers. Melody Smith Jones (@melsmithjones), Manager of Connected Health at Perficient will be facilitating […]

Hot Topic: Retail Strategy for Healthcare #HITsm Tweet Chat

Participants of a tweet chat hosted by HL7 Health Standards on Friday, March 6, certainly had a lot to say on the topic: A Real Retail Strategy for Healthcare. The hour-long session drew 104 healthcare professionals who posted 980 tweets in response to five questions centered how the industry could benefit from the retail industry’s […]