Posts Tagged ‘radian6’

Salesforce Teases ‘Omni-Channel Service’ with Latest Release

  With Spring ‘15 just released, it is a great time to highlight some key changes in production instances relevant to your business. Salesforce.com is adopting the phrase “Omni-Channel Service” as a theme for the upcoming Summer ’15 release of Service Cloud. The evolution of service channels for most contact centers has evolved rather significantly […]

Dreamforce: Social Media in Regulated Industries

We had a panel discussion today on the use of Social Media in Regulated Industries.  We focused on Healthcare and Life Sciences, but the same info applies across the industry landscape.  In regulated industries, social media is especially scary because conversations can be negative, can involve complex subjects and can involve regulatory compliance issues.  For […]

How to Shape the Social Media Conversation

Customers in both B2B and B2C markets use social media to learn about new products and to follow the brands they are loyal to. In turn, marketers are building their Social presence and attempting to connect with customers and prospects on social networks. The first rule of social engagement is to listen and learn. Many […]

Social Madness During March Madness

Whether or not you’re a NCAA basketball fan, how can you not notice March Madness? How many of your colleagues pored over their brackets? How many commercials have you seen on television and online? How many headlines have you read? This annual sporting event is not just a basketball tournament, it’s an enormous national media […]

The Super Bowl is Super Social—You Need to Be Too

Imagine you work for one of the companies paying $3.8 million for an advertising spot during the Super Bowl broadcast. Your commercial will be seen by hundreds of millions of viewers. It will be shown online. Media bloggers will dissect and grade your ad. Plus, your campaign likely has a website associated with it, along […]

Reasons #3 and #4 to be excited about Dreamforce: Radian6 and being Social

It’s almost time to kickoff Dreamforce. In my last post, I talked about how much I am looking forward to spending a week in San Francisco. So much of that excitement focused on all things social, which has permeated almost every area of our lives. Personally and professionally, social is just a normal part of my everyday life. Earlier […]

Reason #6 to be excited about Dreamforce: Community

Why Community Matters So far, I have covered what I plan to learn at Dreamforce. A large part of that education will come from the sessions, but equally important is what I will learn from the community. If you’re like me, it’s not all about hitting the books, but also what can I learn from others. That’s […]

Reason #7 to be excited about Dreamforce: Education

In my last post, I shared my excitement about attending Dreamforce for the first time. Now I will start to dive into the various reasons why, starting with education. After all the hype and hoopla surrounding the event is put aside, the primary reason I am going is to expand and reinforce my skills in the Salesforce ecosystem. Social sessions […]

7 Reasons I am excited about my first Dreamforce

I am ecstatic about attending the first of what I hope to be many Dreamforce events! Everyone I know who has gone raves about their experience. Finally I get to learn the secret handshake and get a firsthand perspective on the biggest and considered by some, the best event in our industry today. To celebrate, I have created a […]