Posts Tagged ‘product design’

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Essentials for Your Digital Strategy: Product-as-a-Channel

Delivering seamless, consistent, and engaging experiences starts with a customer-centered digital strategy. This ongoing series explores the characteristics that make up a great digital strategy and how to deliver powerful brand moments that solidify customer loyalty and drive differentiation for your organization. With apologies to Visa, it’s true that today’s successful marketer is everywhere their […]

Genuine influence is everything

Guy Kawasaki, author of several books, and chief evangelist at Canva, gave an engaging talk on influence, or it could be called, presentation skills for today’s world. He referenced the works of several authors including: Influence, by Robert Cialdini Drive, by – Daniel Pink Guy began by describing the difference between the “Pan Am” smile and the […]