Leads, they need to be assigned to ‘someone’, but where and how that happens can sometimes be tricky. I want to take the trick out of it and make it digestible. It’s finding the right place to manage the lead assignment process and who can maintain it. Lead assignment doesn’t have to be complicated, there […]
Posts Tagged ‘Oracle Eloqua’
Oracle Eloqua – Markie Submission
Modern Marketing Experience – April 25-27, 2017 It’s that time of year again, looking forward to 2017. Get excited, it is going to be a great year! Oracle has come out with the dates for Modern Marketing Experience, April 25-27 in Las Vegas at the Mandalay Bay Resort. What better place than Las Vegas in […]
Oracle Eloqua – Data Tools
Most Eloqua users know about the Data tools available in Eloqua. However, do you know how they work or what they do? I’ve discovered, that the answer is often no. If you are a technical resource for your marketing team you may know this but the general marketing population know they exist but really don’t […]
Oracle Eloqua – Building the Bridge for Sales & Marketing
In the last few years, there has been a lot of talk about Sales and Marketing alignment, but sometimes these buzz words go in one ear and out the other. There is so much to be read about it that the volume of noise is overwhelming at times. It’s also hard to understand what it […]
Oracle Eloqua – Lead Scoring
Most people are familiar with lead scoring, but do you feel confident that you are maximizing it’s potential? If you are using Eloqua, the ease of setting up lead scoring is phenomenal! The key to success in Lead Scoring, is continual review, which is where the issues come into play. In this short post, I […]
Oracle Eloqua Sales Tools – Overview and What’s New
Today I attended a briefing on an overview of the sales tools for Eloqua as well as a what’s coming. Love the road map pieces, so fun to see what enhancements are planned. The session was presented by Taha Skeikh who is the Director of Product Management and Nard Linders who is part of the […]
Oracle Eloqua – CRM Integration
Most of you are probably thinking this is a tough topic during a holiday season, but we are all thinking 2017 at this point, even though we are all wondering where in the world did 2016 go! Moving on…2017, a year to make things connect. Does your Eloqua connect to a CRM? If you answered […]