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Posts Tagged ‘north star’

Photo of a man scratching his head. He’s perplexed about a business problem that should be fixed, but not sure how to get the solution approved.

The Problem with “We Should”

“We Should” is Said a Lot I’ve worked at a handful of companies throughout my career. If you split the years out, half of my time has been working within an agency and the other half has been in-house. The agency work has allowed me to see dozens of other companies as well. I’ve been […]

IBM Unveils their Customer Experience Suite

So what IBM has been calling by the codename of Northstar has been officially unveiled.  It’s now the Customer Experience Suite. Online transactions continue to grow at a rapid pace.  Today, eight out of 10 consumers shop online at least twice a week. ABI Research estimates there will be 20 times more data and 40 […]