The ability to offer healthcare products and services digitally is more important than ever. In fact, the global healthcare eCommerce market is projected to reach $994.2 billion by 2030. But a complex regulatory landscape and data privacy and security concerns are formidable obstacles. Additionally, consumer demand for proactive, personalized experiences is at an all-time high. […]
Posts Tagged ‘medical devices’
Why Content Is the Key to Opening Healthcare’s Digital Front Door – Part 3: Medical Devices
This is the third and final part of our series in which we’re discussing healthcare’s digital front door — the technologies and strategies you use to engage with consumers throughout their journeys. By now, you are getting the idea that a cohesive content strategy is key for consumers to open your digital front door and […]
[Guide] Improving Operations & Patient Outcomes: Strategy & Tech
Due to the emergence of value-based care, precision medicine, and consumerism, the healthcare industry continues to grow and change. More than ever before, healthcare organizations are collecting patient and member data in real time by utilizing mobile applications, wearable, and implantable devices. In fact, according to Forbes.com, “There are 3.7 million medical devices in use […]
10 Challenges Facing Medical Device Cybersecurity
Connected medical devices promise value for patients and physicians, but the devices also present new cybersecurity exposures that could put patients and their information at risk. The ECRI Institute, known for evaluating medical device cybersecurity, has developed a list of 10 problems facing medical device cybersecurity. These 10 key issues have the potential to be […]
FDA: Health Data Interoperability Key to Clinical Trial Success
The Food and Drug Administration has issued a draft guidance stating that in order to see the highest success, clinical trial leaders must use electronic health records (EHR) that promote health data interoperability. In the draft guidance entitled Use of Electronic Health Record Data in Clinical Investigations, the FDA indicated that health data interoperability may […]
Naming Drugs And Medical Devices Is An Art
Naming drugs and medical devices is an art form that requires creativity, knowledge of linguistics, and an understanding of how to navigate the regulatory landscape. It’s easy to think of names, but coming up with ones that are meaningful and memorable, yet different enough than anything currently on the market, is another story. The International […]