Posts Tagged ‘Liferay Digital Experience Platform’

Workflows are an important part of every digital experience implementation. Whether complex or simple, both add value to the bottom line through increased user engagement and interaction. Liferay provides the Kaleo Workflow Engine for these very use cases through a portal interface, which involve a variety of users, groups, and roles. To get a workflow […]

Business is global nowadays, requiring language compatibility, around-the-clock customer experience, and adherence to local market. With content being the key to success in any industry, organizations require the most dynamic platforms to succeed. Liferay Digital Experience Platform (DXP) comes standard with a content management system (CMS) as a part of its core product, including social […]

Henry Nakamura, Senior Customer Experience Manager of Liferay, presented Liferay’s perspective on customer experience at the 2016 Liferay Symposium in the session “Customer Loyalty is Dead.”  The session focused on stressing the importance of customer experience and how Liferay can help you. The amount of data available today drives impacts overall experience, not just price […]

Liferay recently released (Q2 2016) Audience Targeting 2.0 for Liferay DXP, improving the already powerful capabilities of segmenting your audience, targeting specific content to different user segments, and creating campaigns to target content to user segments. It also allows you to track user actions and generate reports that provide insight into the effectiveness of your […]