If you’ve been following this blog series, hopefully you’re coming around the idea that it’s wise to consider all of your stakeholder groups – patients, physicians, clinical sites, vendors, partners, regulatory agencies, investors, even your employees – as “customers.” In today’s post, we’ll look at the portion of Perficient Digital’s CX strategy guide that talks […]
Posts Tagged ‘investigator retention’
Practical Ways To Keep Investigators Happy, Productive, And Loyal
This Thursday, July 13 @ 9 a.m. central time, my colleague (and one of my favorite people on the planet!), Param Singh, is delivering a 30-minute webinar on a really hot topic: clinical investigator retention. Trust me – this topic is worth 30 minutes of your time! What’s especially neat about this particular webinar is […]
CX Insights And Journey Maps Improve Clinical Site Relationships
In the previous posts in this series, I’ve explained why you should consider clinical sites as your “customers,” and what customer experience (CX) methodology is and how it’s used. In this post, I’ll explain how the methodology applies to clinical sites and how the insights it provides can help improve site relationships. With the notion […]
Why You Need To Think Of Clinical Sites As Your Customers
Earlier this year, Duke University and the United States Food and Drug Administration (FDA) published a jointly conducted study focused on principal investigator (PI) retention. After surveying 201 PIs, they confirmed the industry’s suspicion that PI turnover is a serious issue: 54.2% of respondents reported that they completed a single clinical trial and then stopped. […]