Skip to main content

Posts Tagged ‘internet retailer’

Internet Shopper Entering Credit Card Information Using Laptop Keyboard

Know Your Customer, Grow Your Business: The Significance of Customer Strategy and Segmentation in Retail

Despite surviving both the Great Depression and the Great Recession, not even enduring luxury retail giant Nieman Marcus could escape COVID-19’s interruption of indoor shopping. When Neiman Marcus emerged from bankruptcy after a tumultuous 2020, the company smartly pivoted towards a new plan for targeting consumers. The 115-year-old luxury retailer would laser-focus on their most […]

Mobile is Making Cyber Monday Obsolete

In 2005, Cyber Monday debuted to raise awareness of holiday shopping on the internet when that kind of thing was still unique. Retailers with shopping portals extended Thanksgiving weekend sales to anyone who could shop online at work to avoid the Black Friday crowds at brick-and-mortar stores. Now, Cyber Monday’s clock may be running out, […]