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Posts Tagged ‘hilton’

Digital Transformation Example: Large Hotel Chain

Here’s another example of Digital Transformation in action. In this case, I highlight Hilton’s publicly available information on the company’s huge initiative to change the hotel experience via mobile and web with a whole lot of back-end change.

Hilton Changes The Game, Mobile Enables It

Hilton announced on their web site that they plan to change the game when it comes to the guest experience at their hotels.  While the press release doesn’t state the investment, the Wall Street Journal quotes it at $550 million.  But what’s really cool is that the smart phone will become: Your room key: bypass […]