Posts Tagged ‘Healthcare consumerism’

Intelligent Data Episode 3: Data Trends in AI

[Podcast] Healthcare Data is Changing Consumer Care

Healthcare leaders have access to more healthcare data and technology than ever before allowing them to transform patient and member care. A one-size-fits-all-approach doesn’t work anymore and we’re being challenged to do more through personalized medicine. In season 1 episode 2 of the Intelligent Data Podcast, host Arvind Murali and his guest Juliet Silver, Perficient’s […]

Healthcare Consumer - patient experience

Consumer-centric Digital Experience in Healthcare

“Consumer-centric experience” has become a buzzword in healthcare circles. Working with healthcare organizations across the country, I hear from leadership over and over again: I want to create the Amazon experience! They feel the threat of Amazon and other retail giants moving into their space, and they want to fight back. The problem: While there’s […]

bad news spreads faster

Customer Care in Healthcare: A Trend That Moves the Needle

Whether it’s online, in-person, or multichannel, customer experience (CX) is a key differentiator for any businesses – and healthcare organizations are no exception. The healthcare industry will need to stay on top of key driving consumer care trends and emerging technologies, as a new level of service and engagement has become the norm. According to research […]

Connected Health Trend Countdown: #2 Converting Unknown Consumers

We are nearing the top of our list, and we bring you: Trend #2: Converting Unknown Consumers into Patients/Members Back in trend #6, I promised that one of the byproducts of the evolution of social media, namely this trend, would surface back up on the countdown. Here it is as promised. Before we get into […]

Connected Health Trend Countdown: #4 Reaching the Mobile 91%

Quick, grab your mobile phone. It’s pretty close at hand, I’m guessing. Hence, our next trend in the 2014 Connected Health Trend Countdown: Trend #4: Gamification, Quantified Self, and the Internet of Things You are undoubtedly part of the 90% of the world’s population that is covered by a commercial wireless signal. According to Pew […]

Connected Health Trend Countdown: #6 Evolution of Social Media

A new week brings us to another trend in our 2014 Connected Health Countdown. We are nearing our halfway mark with: Trend 6: The Evolution of Social Media into Care and Patient/Member Acquisition Over the course of 2012 and 2013, many healthcare organizations were taking the dive into social media for the first time. However, […]

Designing Digital for “The Strategy That Will Fix Health Care”

In case you missed it, in the fresh off the press October 2013 issue of Harvard Business Review, Michael E. Porter and Thomas H. Lee set off with a very grand statement, “The Strategy That Will Fix Health Care“. In the interest of full disclosure, in the beginning of this piece the two authors basically […]

Lessons from this Year’s AHIP Conference

We were at the AHIP conference last week, and as shown in our earlier posts, we learneda lot at this year’s event. The health insurance industry is at a point of tremendous evolution, and there are a lot of factors to consider. Here are a few of the key themes that we took away from […]