Posts Tagged ‘healthcare consumer’

How U.S. Demographic Trends Are Reshaping Healthcare Now and Forever – and Why That Matters

Among the many powerful lessons we’ve learned from the COVID-19 pandemic is the further unearthing of healthcare disparities, from the very old patient to the young and across ethnic, racial, and economic lines. No matter where you are in the United States, America’s citizenry is changing. Millennials are now the largest adult generation in the […]

Healthcare Consumer - patient experience

Consumer-centric Digital Experience in Healthcare

“Consumer-centric experience” has become a buzzword in healthcare circles. Working with healthcare organizations across the country, I hear from leadership over and over again: I want to create the Amazon experience! They feel the threat of Amazon and other retail giants moving into their space, and they want to fight back. The problem: While there’s […]

webinar recap: A Real retail strategy for healthcare

What Can Healthcare Leaders Learn from Retail Leaders? [Video]

A colleague of mine recently shared with me a conversation he had with a CEO of a large health system in Chicago. The CEO was asked the following question: “If you could sit down for lunch to have a candid conversation with the leader of any organization, then who would it be?” Hmm. Let’s all […]

Connected Health Top 10: #9 The Real Consumerization of Care

Speaking to patients about money is often viewed as distasteful in the healthcare setting. However, as both national and state healthcare legislation evolve, and the cost of care soars under the weight of aging boomers and patients with multiple chronic conditions, the patient’s dual role as a consumer of healthcare services will become clearer. As […]

Connected Health Trend Countdown: #2 Converting Unknown Consumers

We are nearing the top of our list, and we bring you: Trend #2: Converting Unknown Consumers into Patients/Members Back in trend #6, I promised that one of the byproducts of the evolution of social media, namely this trend, would surface back up on the countdown. Here it is as promised. Before we get into […]