Posts Tagged ‘healthcare consumer engagement’

How U.S. Demographic Trends Are Reshaping Healthcare Now and Forever – and Why That Matters

Among the many powerful lessons we’ve learned from the COVID-19 pandemic is the further unearthing of healthcare disparities, from the very old patient to the young and across ethnic, racial, and economic lines. No matter where you are in the United States, America’s citizenry is changing. Millennials are now the largest adult generation in the […]

5 Steps to a 360 degree healthcare marketing strategy

How Healthcare Can Use Data to Improve Patient Engagement [Video]

Earlier this week, I discussed the #1 lesson that the healthcare industry could stand to learn from the retail industry. Namely, this include the use of consumer/patient data to understand, motivate, and incentivize true behavior change. In an effort towards true patient engagement, we can use that data for even more. Really with all of […]