In the post-pandemic environment, consumers are expecting a more personalized experience. The pandemic exposed long-term, unresolved health disparities, triggering self-reflection across industries (especially in healthcare) to make diversity, equity, and inclusion a priority. Our client wanted to take a proactive approach to ensure that marginalized groups were being reached adequately and equitably by its virtual […]
Posts Tagged ‘Health Equity’
Health Disparities: Addressing Care Beyond the Four Walls
Between the global COVID-19 pandemic and the political environment, the past two years have been full of challenges. Nevertheless, every challenge brings an opportunity. In the case of the healthcare industry, that opportunity is leveraging our understanding of SDOH and finally pairing it with DE&I efforts to reduce health disparities. What Do All These Letters […]
The 3 Health Equity Trends Analysts and Industry Experts Are Saying You Need to Know About
Healthcare organizations play a key role in offering access to care, employing, and motivating skilled workers, and acting as social safety nets in their communities. They, along with life sciences organizations, serve on the front lines of addressing health equity. The industry is quickly moving toward more accountability and prioritization of DE&I initiatives. Many health […]
The Top 3 Challenges to Personalization in Healthcare
Personalization challenges often relate to data. Data drives the solutions needed to deliver personalized experiences, making your data practices and governance a critical piece of the puzzle. Unfortunately, more data doesn’t necessarily create more value. What’s more important than how much data you have is knowing when to leverage data (Gartner). Here are a few […]
Recapping Our “Modernizing Patient Engagement” Roundtable Discussion
Perficient and IBM recently partnered with BWG Connect to conduct a survey of 100+ healthcare professionals exploring technology adoption in the post-pandemic environment. Experts from these organizations joined a roundtable discussion to review what is top of mind for healthcare organizations in 2022 based on the responses to this study. The panel was moderated by […]
CMS’s New ACO REACH Model Prioritizes Health Equity… But What’s Missing?
Social Determinants of Health (SDOH) and health equity have gained considerable attention in the healthcare community over recent years. It’s easy to recognize that the health of a person is more than their diagnoses, lab results, and broken bones. Health encompasses life outside of the doctor’s office, too. In fact, significant research efforts, funding, and […]