Posts Tagged ‘email’

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Is there really a best time to send an email?

One of the most contemplated questions in email marketing is: is there actually a specific day and time an email should be sent for the best results? In my opinion, it is almost impossible to say a specific day and time is the best for an email send. The world, and more specifically the workforce, […]

How Can Microsoft Dynamics Marketing Help Boost Email Campaign ROI?

In my last blog post, I introduced our new guide, Improve Consumer Engagement with Microsoft Dynamics 365 Marketing. In this post, I will focus on some enhancements Microsoft Dynamics 365 Marketing provides to email marketing campaigns. Master the Email Basics How often do you receive an email with inconsistent spacing, fonts, and other formatting issues? […]

Phishing Attacks – How Your Old Passwords Can Come Back To Bite You

As a security professional, I spend a considerable amount of time building awareness around good password hygiene, and I am starting to see forward progress in efforts like moving users away from short passwords to longer passphrases.  But even as we are moving towards better password selection, most people don’t know that their old passwords […]

Send Emails to a Teams Channel – One Tip You Can’t Live Without

Since Microsoft Teams utilizes multiple services within Office 365 (i.e. Office 365 groups, Exchange, SharePoint and OneDrive), it can often incorporate a lot of the functionality from those services that you might not have thought possible. Microsoft Teams is all about productivity and teamwork, so after learning today’s Teams tip, you’ll find that it’s something […]


Manage by Exception – Setting up an Alert in Domo

Let’s be honest, we all get them. Some come from our team members, some we even set up ourselves, but after a while, they are ignored and turn to noise. What am I talking about? I’m talking about emailed reports. More specifically routine emailed reports that come because you are afraid to miss out on […]

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Sitecore Special: An Updated Email Experience

Over the years, Sitecore has continued to build in native functionality that provides marketers a one-stop-shop once they log into the platform.

Emailing from Salesforce: You’ve Got Options

There’s a lot to gain from sending emails in Salesforce. By eliminating the swivel chair between Salesforce and an email client, reps are able to stay in Salesforce and more likely to manage correspondence and activities. This behavior leads to well-maintained contact information and an accurate understanding of the customer. Beyond the benefits for reps, […]

Pharma Reps Continue To Struggle To Get Face Time With Physicians

A new study found that pharmaceutical sales reps are finding it more difficult to meet with physicians in person. Compared to 2008, when nearly 80% of physicians agreed to meet with most reps, now: 44% of physicians are “accessible,” meaning they meet with more than 70% of sales reps who pursue them 38% of physicians […]

How to avoid Phishing, Spear Phishing, and Whaling

How to Avoid Damage From Phishing, Spear Phishing, and Whaling

“Phishing,” “spear phishing,” and “whaling” are not misspellings of aquatic sports. These words describe costly, illegal activities that use human engineering to steal, ransom and blackmail for profit, and Perficient’s information technology experts urge everyone to be aware of the distinctions and the dangers. Phishing is a fraudulent attempt, primarily made through email, to steal […]

Top 4 Reasons to Sign Up for Our Healthcare Weekly Digest

Top 4 Reasons to Sign Up For Our Healthcare Blog Weekly eDigest

Did you know Perficient has a healthcare blog weekly eDigest? We understand how busy you are and how it can be a challenge to keep up so we have produced a weekly eDigest that delivers a snapshot of our best content right to your inbox every Sunday evening. To sign up all you have to […]

Perficient shares Pardot insights at World Wide Technology

On Oct. 9, Perficient colleagues Mary Jo Schweitzer, email marketing manager; Elizabeth Dias, senior Salesforce marketing manager; and I gave a presentation at the Salesforce User Group Meeting held at World Wide Technology in St. Louis, Mo. The presentation was framed as a ‘fireside chat’ with Perficient’s Marketing and Demand Generation teams. Our goal was […]

Spam is dead! Well, at least for Google Mail users

Last week, Google announced some astounding statistics about the success rate of their spam filtering technology in Google Mail.  Google says that less than 0.1% of email in the average user’s Gmail inbox is spam, and the rate for legitimate email ending up in the spam folder is even lower at less than %0.05. Despite these superb […]

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