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Posts Tagged ‘customer personalization’

direct to consumer mobile experience

7 Takeaways: “How GM Financial Elevates the Customer Experience With Journey Science”

Perficient’s Kevin Colletti recently joined forces with Srini Alagarsamy and Patrick Daly from GM Financial, as well as Adobe’s Chris Young to present the webinar, “How GM Financial Elevates the Customer Experience with Journey Science.” In the webinar, the panelists discussed how having a firm grasp on journey science can help personalize the customer experience. […]