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Posts Tagged ‘CRM system’

Future Data Cubes, Data Storage Applications, Technology Network Connectivity, Binary Network Technology

Solving the Customer Data Puzzle: Why Your CRM is Not Enough

According to a recent survey conducted by Gartner, it was revealed that a significant misconception exists among sales and marketing leaders¬† regarding the function of Customer Relationship Management (CRM) systems as Customer Data Platforms (CDPs). Surprisingly, 51% of marketers mistakenly believe that their CRM system also can serve as a CDP*, and only 58% of […]

customer relationship management

A Comprehensive Marketing CRM Approach for Healthcare

It’s widely known that leveraging customer relationship management (CRM) systems for marketing purposes can be extremely valuable for organizations. It can assist with efficient communications, supporting patient/member journeys, building and growing relationships, and enhancing the customer experience to name a few of its benefits. As consumers are demanding more from the healthcare industry, irrespective of […]