Posts Tagged ‘Covid-19-featured’

The novel coronavirus pandemic is perhaps the greatest single disruptor to the American healthcare system since the 1918 flu pandemic or the Civil War. Organizations nationwide are still figuring out how to handle its impact. One approach has been to lean on the healthcare marketing apparatus to speak to consumers, calm their fears, and share […]

As with much of normal life, the novel coronavirus has disrupted regular operations for healthcare organizations nationwide. Now your organization is likely limiting, postponing, or canceling services that don’t have to do with COVID-19. Not everyone can simply stay away from the hospital or the doctor’s office. Even in the time of pandemics and social […]

In these unprecedented times, one thing there is no shortage of is information. It’s everywhere, from the news and social media, to videos and local community bulletins. While information serves to inform the masses, at the same time, a lot of that content is the driving source in contributing to our anxiety. Recent reports have […]

While healthcare marketing efforts are devoted  to coronavirus pandemic, your messaging and outreach strategies can’t come to a halt during the current crisis. This post will explore how you should change your strategy during the time of COVID-19 and how you make use of your existing communications toolbox. Communications Changes to Adapt to the Coronavirus […]

Perficient Supports with COVID-19 Hackathon As we know, customer engagement goes beyond customer service. As businesses around the world grapple with the impact of COVID-19 (more commonly known as Coronavirus), digital has the power to help organizations respond quickly while mitigating risk.  No stranger to hackathons, Perficient continues to create solutions to support the fight […]

COVID-19 is dominating the news cycles, many hospitals have stopped all electives procedures to focus on the first wave response to the coronavirus pandemic.  (See the previous post on first wave responses.)   While not all patients are impacted by the disease itself, all patients are impacted in some way and the disruption to care is […]

Your systems are up and running. Your organization is operating as usual, and all is as it should be. Then, suddenly, it’s not. A flood, an earthquake, a pandemic, or a fire threatens your ability to keep your organization operating. Systems are offline, critical business processes have stalled. You’re frantically trying to determine what damage […]

“Things turn out best for people who make the best out of the way things turn out.” John Wooden, NCAA Basketball Coach We are ten days into the “15 Days to Slow the Spread” coronavirus guidelines. The US is becoming the new epicenter of the pandemic. State by state, America is locking down its residents […]

When many people think of the word “strategy,” they start to conjure up images of a long-term plan built around some theoretical idea that may never happen. Unfortunately, many well-intended, traditional strategies have been outdated attempts at predicting the future that were beset by the realities of market changes, bad data, and, more often than […]

The administration has announced they are now planning for a potential 18-month COVID-19 pandemic as the situation continues to evolve and the severity of the virus is becoming more apparent. Confirmed cases are doubling over short periods of time and forecasted projections are uncovering multiple waves of the virus are yet to come. All this […]

Times are tough for a lot of retailers right now and we are all being forced, whether we like it or not, to live in the moment as the situation related to the coronavirus shifts hour by hour. Ideally, business strategies put in place are holding out even if details need to be adjusted day […]

This week, Perficient’s Customer Engagement Solutions team launched an internal Hackathon focused on creating COVID-19 response solutions. After seeing the immense pressure the COVID-19 pandemic has placed on healthcare systems, essential retail infrastructure, and on many organizations’ customer service operations, our team wanted to work on something that would meaningfully contribute to the crisis. Hackathon […]