consumer insights Articles - Perficient Blogs

Posts Tagged ‘consumer insights’

  • Topics
  • Industries
  • Partners





Combining Online & Offline Data in Automotive – Part Two

In a previous blog post, I discussed the need and importance of combining online and offline data in the automotive industry. Now, in part two of this blog series, I will discuss some of the basic tools needed for combining online and offline data, as well as give some high-level examples of the types of […]

Read more

BI or BPM – what’s a CIO to do?

I came across this blog post from Andrew White, a Research analyst at Gartner controversially titled BI’s days are numbered – Here comes BPM again. The core message of the post is this that BI and data analytics are a means to an end – and it is the change in processes (effected through BPM) that will result in impact […]

Read more

Subscribe to the Weekly Blog Digest:

Sign Up