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Posts Tagged ‘Boston Consulting Group’

Mobile Highly Relevant to B2B Customers

We commonly think that B2B customers don’t really need mobile.  After all, most B2B sales are highly driven by actual sales people, with web sites supporting them through content like white papers, product information, etc.  B2B customers are also thought to be desk-bound, mainly accessing your B2B content through traditional desktop browsers. Recently, however, we […]

The Most Innovative Companies In The World

  Everyone loves lists, so here’s another to add to this year’s collection. The Boston Consulting Group (BCG), one of the most prestigious management consulting firms, released the results of its 10th annual global survey on the state of innovation.