Perficient Digital | End-to-End is Just the Beginning

Perficient Digital End-to-End is Just the Beginning

Perficient Digital Wins Creativity Award for New Healthcare Site

Perficient Digital recently received a Creativity International award for the website we designed and created for OhioHealth, a not-for-profit system of hospitals and healthcare providers. The new website won a Silver award in the Non-Profit category, marking our first award win in the healthcare space.  With health consumerism continually influencing patient expectations, OhioHealth wanted to […]

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Atomic Design: A Visual Designer’s Perspective

Today I’d like to discuss the Atomic Design methodology and how I’ve been applying it to my visual design process. First, let’s start with a little description of what an atomic design is. Coined by Brad Frost, Atomic Design is basically the analogy of chemistry being applied to design systems. In chemistry, we learn that […]

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Designing for Voice User Interfaces (VUI)

First off, what is a voice user interface? A voice user interface, or VUI, is an interface where the user interacts by speaking. An automated phone system is a familiar voice interface, but very poorly designed. Most automated phone systems tend to lack context and are designed for the way we write, not the way […]

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Founded on Experience: Ideas from IRCE 2018

Last week, a few thousand online retailers, suppliers, and I packed the halls at IRCE 2018, this year’s installment of the Internet Retailer Conference and Exhibition. Retailers large and small came to share and learn in Chicago, where almost 150 years ago Aaron Montgomery Ward founded his pioneering mail-order catalog business. Ward was spurred on […]

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Mobile-First! A Framework for Evaluating Your Legacy Web Content

We know the tipping point has passed: more web traffic comes from mobile devices than desktop. Still, your web content strategy, if it has embraced the “Mobile-First!” mantra, is probably in an early stage of transformation, most likely reflected in UX, design, and technology solutions to optimize how your content displays on mobile devices. Of […]

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UX Testing: Low- or High-Fidelity Mockups?

When it comes to music, most of us have an idea about low and high fidelity. Low fidelity is the radio in your grandfather’s station wagon. You get the idea of the sound, and in the ‘70s, that’s about all you had to work with. High fidelity is the car next to you at the […]

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GDPR Implications: Email & Marketing Automation

As the General Data Protection Regulation (GDPR) deadline approaches, we’re seeing two general trends: 1) Marketers are moving away from their reliance on third-party data and 2) Upcoming changes to European data privacy rules restricting the use of cookies, meaning that companies will face challenges in tracking prospective customers across the web. As GDPR is […]

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Preparing for GDPR

With the General Data Protection Regulation (GDPR) set to go into effect on May 25th, 2018, we wanted to run through some highlights for those who haven’t already spent many months knee-deep in research and preparation. So what is GDPR? In a nutshell, GDPR is an effort to standardize data protection regulations across all EU […]

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Creativity Rewarded: Perficient Digital Wins Hermes Gold

Perficient Digital has earned industry recognition for the second time for the mobile app we created for the Jackson Energy Authority (JEA). Only a few weeks after bringing home the IAC Award for the Best Energy App, the self-service app also  earned a Gold Award in the Mobile App category at the annual Hermes Creative […]

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A Designer’s Role in Bridging the Digital Divide

With access to the internet on our phones, watches, cars, and fridges, getting information is easier than ever. This isn’t the case for everybody though. We have a digital divide that exists between those who have access to these advancements, those who don’t, and those who have access but still can’t use them to their […]

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