In the BufferSocial blog, Kevan Lee posted an article for Social Media Managers. The post takes a look a “typical” social media manager’s day and breaks down that day into many different activities, represented in the info graphic here. 
Mr. Lee also provides several different views on how other people spend their days managing social media. One person, Finola Howard, manages to compress all her daily activities into just one hour per day. Her tasks include:
- Use SocialOomph to figure out which new twitter followers to accept
- Measure which posts are performing the best so you can take advantage of them
- Schedule tweets and posts for the day. She uses Buffer for this, other use tools like Hootsuite.
- Find content
- Respond to others
- Monitor engagement of fans and followers
In general, the post identifies 12 tasks of a social media manager. 
The twelve tasks are shown here and the article does a great job of explaining each of them.
If you manage social networking within your company, say using IBM Connections, Yammer, Jive or others, you should also pay attention to the tasks. Each of these 12 tasks apply to internal as well as external social managers.
In addition, Mr. Lee provides a series of checklists for the social media manager. These lists come from places like Mindbrew Creative, HeroX, Hootsuite and others. Even by itself, the various checklists are well worth your time to understand.
Overall, A day in the Life of a Social Media Manager is extremely valuable and full of great information.
