Digital Experience Platforms | Perspectives on Innovative and Strategic Technologies Shaping the Digital Experience - Part 2
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Perspectives on Innovative and Strategic Technologies Shaping the Digital Experience

Three Advantages of Cloud-Based Search Engines

Traditionally, enterprise search engines have been firmly planted on the ground. Now, along with almost everything else in enterprise IT, search engines are quickly moving into the sky. But why? What factors are prompting the growth of cloud-based search engines? Given the immense IT security (and mindset) challenges associated with indexing sensitive content in the cloud, why are […]

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What’s in Your Marketing Wallet?

The marketer’s tool box is big and growing even larger each year. We have all heard the Capital One  “What’s in your Wallet?” commercial.  The implication is that this credit card is the one and only card you need.  During a presentation, it was mentioned that, on average, a marketer uses at least seven marketing […]

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How to Get More Value from Search

Search is part of the human condition. We are born to being inquisitive and receptive to learning. Discovery has been part of our history for as long as we’ve had historic records. For example, Christopher Columbus sailed to find something. Today, we’re now at a point where the canvas has shifted from a “sailing ship […]

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Introducing the Application Indexing Protocol (AIP)

I am excited to introduce the Application Indexing Protocol! AIP, for short, allows any application to proactively make itself indexable by a variety of third-party enterprise search engines. Unlike traditional connectors (created by search engine vendors or systems integration companies), application developers can now choose exactly what they want indexed and the best way to do it. Applications can choose […]

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Can Search Get Too Personal?

The following article caught my attention this afternoon: The UX Of Ethics: Should Google Tell You If You Have Cancer? “If I’m on a park bench, and I’m next to someone, and I hear them talking about symptoms of cancer, am I obligated to turn around and tell them they might have cancer?” … artificial intelligence products […]

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(Re)defining Enterprise Search

Enterprise Search is changing. It used to be defined simply as finding documents in a large corporate repository or looking up specific information from some sea of data. But Enterprise Search is transitioning to something more broad and powerful. Enterprise Search now means reducing friction in your business operations. It means finding information you didn’t […]

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My Initial Impressions of Google’s Cloud Vision API

When Google released the Cloud Vision API last month I started to think of the interesting ways that artificially intelligent image recognition could be used.  One idea that jumped to mind was enhancing the ability to search for marketing images and stock photography in a digital asset management system. As much as companies encourage individuals to tag and annotate […]

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Get Updated on Drupal 8 from Acquia

Tomorrow, 3/30, there is a webinar that promises to educate you on the 42 most important features of Drupal 8 in 42 minutes. If correct, this is a very efficient way to get the highlights from a major release. I appreciate that type of velocity. For those of you not familiar with Acquia, it is a commercial […]

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How to Pick Your Enterprise Search Bracket

March Madness is in full swing. Completing your bracket probably involved some tough decisions. Did you pick the favorites over the underdogs? Big schools vs. small? How about taking into account injuries or the age of the players? Evaluating enterprise search platforms can be complicated, too. There are numerous products in the marketplace with a range […]

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Change Management: Is It Worth the Investment?

When I hear the words change management, my mind immediately thinks of the scene in Office Space where the employees meet with the consultants (“The Bobs”) to answer their question: “What would you say you do here?” All joking aside – change management is often misunderstood. After listening to a recent podcast about the subject, […]

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