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[GUIDE] Improve Consumer Engagement with Microsoft Dynamics 365 Marketing

Improving consumer engagement is top goal for most enterprises today. Yet, it is not an easy task. From juggling the demands of traditional consumer outreach and marketing to exploring ways to educate consumers about your organization, the landscape can be rugged with no clear path to success. Further complicating matters, consumers today expect you to […]

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Data Ethics – The Profound Impacts of New Technology

Data ethics and security have been around a long time – as long as data. Constantly evolving. But, continued tech advancement has made a profound impact. So, data security and data ethics is more important than ever. 1. Magnified Relevance Tech has enabled an exponential increase of data. We know this. The more data, the […]

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Developing a Strategic Vision in Life Sciences

Previously I discussed how life sciences companies can establish better relationships with patients. This blog analyses developing a strategic plan and how to get started. When it comes to managing these relationships, the bottom line is that there are some dramatic shifts taking place in healthcare, and life sciences companies need to understand, harness, and […]

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iReceivables Blog Series – Part 2

In Part 2 and the last of my iReceivables blog series I will dive deeper into some of the application’s cool features, review a feature and its related issues that are not so cool and finally give tips for a successful implementation as I had promised to do in my iReceivables blog series-Part 1. Recap […]

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5 Ways to Drive Customer Centricity: Advice for the CIO

Who do you consult when Outlook isn’t working? What about when issues arise with your messaging platforms? Or, worse yet – when your customer experience platforms aren’t working properly? You likely answered “IT” when thinking about these situations. For years, businesses have charged IT with providing stability, consistency, and reliability. However, keeping the lights on […]

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Life Sciences Companies Can Establish Better Relationships

It used to be that a doctor was a patient’s only touch point for a diagnosis and prescription. Today, patients have many more avenues to get the information they seek, which has led to higher expectations from patients. Fortunately, life sciences companies have the opportunity to understand, educate, and treat patients by successfully engaging them. […]

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What’s New in the ServiceNow ‘New York’ Version

ServiceNow offers cloud based platform that delivers digital workflows. Using ServiceNow, the employees and customers can make quicker, smarter decisions and they are empowered to collaborate in a more productive and agile way. ServiceNow recently released a new version called ‘New York’.  Ever wondered , why this name? Below is quick insight on ServiceNow version […]

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Automation with AWS for WordPress, Drupal & Magento Applications

Objective Automatic installation and configuration solutions for WordPress, Drupal, and Magento applications using AWS CloudFormation infrastructure orchestration and content management tools like Puppet, Ansible, or Chef. The infrastructure as code (IaC) solution should follow architecture best practices such as setting up the database in a private segment, secure authentication, and provisioning. It should also have […]

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How to integrate SMS with Amazon Connect

In the past, call centers worked like this: A customer with an issue would phone into a support line, never knowing how long they’d be on hold for. It could take multiple calls to resolve the issue, creating a less-than-ideal experience for the caller. In today’s digital-first world, the traditional call center is undergoing a […]

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Driving Innovation with Automation in the Cloud

The following is the third blog in a series about why businesses are moving to the cloud to modernize and improve business performance. In our first blog in this series, we looked at the current state of cloud, while the second blog highlighted how cloud enables innovation. In this blog, we will showcase how cloud […]

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Changing the Perception of Auto Dealers

A big problem in the automotive industry is distrust of auto dealers. This is an issue that is highly discussed but almost never addressed. 87% of Americans dislike car shopping at dealerships. 61% feel they’re taken advantage of while there (Jazel Automotive). I bet this percentage would be even higher if all of these shoppers […]

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Customer Loyalty vs Customer Experience

I spend a lot of time with clients who very much want to create a relationship with their customers, patients, etc. A lot of them use a combination of their data plus a range of 3rd party data to round it out. Many have a loyalty program or want to initiate a loyalty program believing […]

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Should Auto Dealers Use Chatbots On Their Websites?

The growth of chatbots in the auto industry is undeniable. They have flooded the industry and are being used in multiple ways. Some of the uses are positive and others are negative. One of the negative, and most controversial, ways these chatbots are being used is occurring at the dealership level. Almost every dealer has […]

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Recap: Amazon Connect Immersion Day Event

Last week, our content center team partnered with Amazon Web Services (AWS) to provide a comprehensive Amazon Connect Immersion Day for users in Kansas City. Taking You from “What If” to “What Now” The Amazon Connect Immersion Day events empower organizations to unleash the full potential of their AWS services. The goal of the event […]

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Office 365 Tenant to Tenant Migration Overview

Office 365 has become one of the top hosting platforms for SaaS for companies of all sizes.  The traditional Microsoft Office Product Suite has been the go-to desktop productivity set for many decades and as Microsoft has adjusted their (often confusing) bundled Office 365 licensing packages and pricing models, it is becoming increasingly attractive for […]

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Rethinking the Automotive Website

Auto manufacturers need to rethink their entire approach to their websites. The typical content that every OEM displays on their website is getting stale and boring. Yes, you should still have a vehicle details page, and all the shopping tools that go with it, but why not start including different types of content outside of […]

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Writing Better User Stories

Teams that take the Product Backlog seriously are more effective, which means paying more attention to the backlog and collectively ensuring a common understanding of: What is required? why is being done? when it needs to be delivered? In this blog, I’ll explore ideas presented by Mike Cohn from Mountain Goat Software, about getting teams […]

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Implementing Chatbots in Financial Services

Previously, I discussed chatbot technology in the financial services industry. This post outlines the benefits of implementing chatbots to enhance the customer experience. Many firms begin their foray into chatbot technology by replacing or augmenting internal service desks. Functions such as information security password resets, IT software installation requests, and HR inquiries are typically the […]

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Text-Based Channels In Twilio Flex – Velocity of Conversation

The third consideration for Flex text-based communication channels from my introductory post is “What type of interaction is it?”. This topic can end up being a bit more philosophical. That being said, it does drive real-world decisions in how you architect your overall Flex approach. But it will likely take a combination of historic understanding […]

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Mobile Wayfinding: The Cure for Missed Medical Appointments

Is your organization feeling the pain of missed medical appointments? You are not alone. In fact, late or missed patient appointments cost hospitals more than $150 billion annually. Often, patients try to navigate their way through massive medical facilities and get lost or experience stress and frustration in navigation. This can result in late or […]

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