Voice

Top Golf Bay

Amazon Connect: IVR Prompts Management [Demo]

This week, Perficient’s Customer Engagement Solutions team launched a preview of a product that extends native Amazon Connect capabilities. After working with many customers in migrating contact centers to Amazon Connect, our team wanted to create a solution that assists in managing custom-developed modules from a unified web-based interface. Administrative Tool Features The Administrative tool […]

Eric Enge on Why Voice Search May Not Be As Big As You Think It Is

Why Voice Search May Not Be As Big As You Think It Is – Here’s Why  #241

Google I/O has claimed that in the U.S. on mobile apps and Android, one in five queries, or 20% of our queries, are voice queries. Amazon has sold over 100 million devices with Alexa built-in. Is voice search really dominating the search industry? In this episode of the award-winning Here’s Why digital marketing video series, Eric Enge […]

Voice in 2020 – Continued Growth, but Not the Way You Might Think

We’ve had a lot of conversations about mobile trends for 2020 and while there is no longer debate on whether mobile has arrived, I believe voice and “Zero UI” applications will continue to grow in usage and adoption in 2020, but not in the way you might think. All signs point to voice continuing to […]

Eric Enge and Tristan Smith on Why Voice Apps Can Drive Your Business

Why Voice Apps Can Drive Your Business – Here’s Why #230

“Ok! Google” or “Alexa!” are not just voice commands. They can also drive your business. In this episode of the award-winning Here’s Why digital marketing video series, Eric Enge and Tristan Smith explain why Voice Apps, like Google Actions or Alexa Skills, can drive your business.  Don’t miss a single episode of Here’s Why. Click the […]

Leaving Store

Essentials for Your Digital Strategy: Zero UI

Delivering seamless, consistent, and engaging experiences starts with a customer-centered digital strategy. This ongoing series explores the characteristics that make up a great digital strategy and how to deliver powerful brand moments that solidify customer loyalty and drive differentiation for your organization. Technology is infused in every part of our lives and is only becoming […]

Voice Analytics Article

An Introduction to Voice Application Analytics

Can you hear it? Voice is coming. With Google and Amazon both pushing smart home, voice-integrated devices, the growing usage of the Google Assistant and Siri apps, and Facebook developing their own Digital Personal Assistant, it’s hard to see a future where voice isn’t a key tool for user traffic. No integrated analytics tool allows you […]

Smartwatch1

Essentials for Your Digital Strategy: Product-as-a-Channel

Delivering seamless, consistent, and engaging experiences starts with a customer-centered digital strategy. This ongoing series explores the characteristics that make up a great digital strategy and how to deliver powerful brand moments that solidify customer loyalty and drive differentiation for your organization. With apologies to Visa, it’s true that today’s successful marketer is everywhere their […]

Mark Traphagen and Eric Enge on We Live in the Age of Voice Assistance

Why We Live in the Age of Voice Assistance (And What That Means for Search) – Here’s Why #213

More and more people are comfortable interacting with devices using their voice. How does that change the world of marketing? In this episode of the award-winning Here’s Why digital marketing video series, Mark Traphagen shares key insights from Google on how voice assistance is changing our world.  Don’t miss a single episode of Here’s […]

Voice Usage Trends 2019

31 Must Know Voice Usage Trends for 2019

For the third year in a row, we asked over 1,000 people (1,719 this year) how they use voice, when they use voice, and why. If you’re looking to get a snapshot of how voice is used by people today, then you’ve found it.

Here's Why

Why Voice Personas Are the Next Level for Digital Marketing – Here’s Why #188

Does choosing the voice that will represent your brand on voice interactive devices really matter? In this episode of our popular Here’s Why digital marketing video series, Eric Enge explains why you should be thinking now about the voice personas for your brand.  Don’t miss a single episode of Here’s Why. Click the subscribe […]

Eric And Chris

7 Conversations with Chris Penn: An Introduction to Machine Learning and AI

When I saw Chris Penn speak at our 2018 Next10x event, I knew I wanted to get together with him for a video session to discuss machine learning and AI. We did that recently, and the videos below are the result. Each video is accompanied by a transcript if you prefer to read. We covered […]

Voice Search

Navigating Today’s Voice Search / Voice Interaction Landscape

The voice revolution is coming. But how soon, and how much is happening now? What are the opportunities for businesses? This guide to voice answers those questions and more. Is Voice Usage Growing? The answer is a resounding “yes,” as shown by this chart shared by Bing’s Purna Virji at Pubcon Fort Lauderdale in April […]

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