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Netflix or Blockbuster – Justifying the Spend

Come along with me on a journey back in time: a time when the internet was shiny and new. It’s 1998 and you just fired up your brand new tangerine iMac when your friend sends you a message on AIM asking if you’ve heard about this new DVD service called Netflix. You have not. So […]

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How You Interact Digitally Matters in the Car Rental Industry

While mobility and connected cars remain two of the most talked-about topics in the industry, car rental companies continue to invest heavily in other forms of digital transformation because they realize that providing an incredible customer experience is important to their business. Whether it involves making a reservation on the company’s website or making a […]

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How Microsoft Word “Protected View” Stops Information Leaks

Microsoft Word has long offered support for loading images and templates over the network.  This is a great feature within corporate environments because it facilitates the reuse of assets like logos and corporate document templates.  Unfortunately, these features can be abused by bad actors to obtain operational intelligence on individuals, or even to steal credentials.  […]

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Investing in Technology Across the Board in Insurance

Technology investment is an essential component of most strategic growth and operational efficiency initiatives. Technology comes in two parts. There’s the front-end technology that customers experience. There’s also the back-end technology that other stakeholders (i.e., agents, brokers, underwriters) leverage, enabling the company to effectively facilitate relationship-building. But equally important is technology that sits in corporate […]

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Cost-Cutting and Technology Investments in the Airline Industry

Cutting unnecessary costs and investing in technology (e.g., digital, planes) to support the business is a complex task, but certainly a requirement for long-term growth. Fuel costs – the number-one non-labor expense for airlines – can only be hedged to the degree the petroleum market allows and that is by and large outside the control […]

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Amazon Connect: Keypad Input Support for Lex-powered Contact Flow

What is it? Amazon just released a new feature for Amazon Connect—keypad input for Lex-powered IVR menus. This is very exciting news for Amazon Connect users who want to give callers the ability to speak or type based on their preference when responding to prompts. Why should I use this? It’s not uncommon for companies to […]

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Mastering the Art of Data and Analytics to Transform Customer Experience

“Art is never finished. Only abandoned.” – Leonardo Da Vinci It’s no secret that the reason why some companies are more successful than others comes down to one thing: these firms prioritize understanding their customers to meet their rising expectations. According to Salesforce, 75 percent of consumers expect a consistent experience wherever they engage, whether […]

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Connected Cars Present Great Opportunity for Car Rental Companies

Similar to mobility, connected car technology (e.g., telematics) has been around for some time, but only recently has the car rental industry truly exploited the massive opportunity it presents. The Internet of Things (IoT) has allowed companies to leverage new technology that better manages their fleets of cars. It’s also helping businesses, such as those […]

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Expanding Through M&A in the Insurance Industry

M&A is always on the table, as it can provide quicker access to more customers through geographic expansion, as well as new business lines and capabilities. It’s also a way to reinforce a company’s innovation strategy. Zurich’s acquisition of Bright Box, a company which provides telematics solutions “that link drivers to their vehicles, and the […]

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Customer Satisfaction in the Airline Industry

Customer satisfaction is always top of mind for airlines. Unhappy or disengaged customers naturally mean fewer passengers and less revenue. It’s important that customers have an excellent experience every time they travel. On-time flights, good in-flight entertainment, more (and better) snacks, and more legroom might be the obvious contributors to a good experience and more […]

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Seamless Digital Experience to Drive Patient/Consumer Engagement

As a healthcare provider, there are a number of discrete digital tools on your website that form part of the entire patient/consumer digital experience. Each digital interaction through tools, such as a find-a-doctor app, patient portal, online appointment scheduler, virtual visit, health library, and symptom advice/checker, are meant to give patients a great, serviceable experience. Unfortunately, more […]

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Salesforce Service Cloud Features That are Cause for Celebration

It’s a Summer ’18 Release Salesforce Service Cloud Party! The Salesforce Summer ’18 Release is here and it’s time to celebrate the arrival of new Salesforce Service Cloud features! These enhancements will allow you to boost agent productivity and streamline your business. You can lighten your teams workload by building Einstein Bots to deflect routine […]

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Embracing Strategic Initiatives in the Insurance Industry

Today, insurance companies remain heavily focused on growth, productivity, and efficiency. That is, how can they generate more revenue and increase profitability? How can they get a bigger piece of the pie in a market that offers customers so many options? How can they create more value for shareholders? The answers to these big questions […]

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Salesforce DMP, Financial Services Cloud & B2B Analytics Intro

Must-Know Salesforce Updates What You Need to Know About Financial Services Cloud Field Service Updates in Summer ’18 that Will Change How You Work Self-Service or Bust: Why Connected Customer Portals are Vital to Customer Experience 6 Easy Ways to Personalize Your Campaign Gartner Names Salesforce a Leader in Magic Quadrant for Enterprise High-Productivity Application […]

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Operational Performance and Reliability in the Airline Industry

Operational performance (or operational reliability) is about running an airline like a well-oiled machine. Pun intended. It’s about on-time performance and completion rates. It’s about reducing involuntary denied boardings and the rate of mishandled bags. It’s ensuring that continuous improvements and efficiencies are always in motion. A smoothly run airline enhances customer perception, satisfaction, and […]

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Transforming With Optimism in the Insurance Industry

Mario Greco, CEO of Zurich Insurance Group, one of the world’s largest insurance companies, sat down with CNBC following the release of the company’s Q4 2017 earnings. He shared his views on how the industry is doing as a whole, as well as how Zurich is maintaining its leadership position in such a competitive environment. […]

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Key Strategic Initiatives in the Airline Industry

If you listen closely to industry executives, you’ll note that many of them typically hone in on several key strategic initiatives. Naturally, there’s a crossover between them, and each one can affect the other. Operational performance or operational reliability is one. Customer satisfaction, customer loyalty, or brand strength is another. Last but not least are […]

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[Guide] 2018 State of the Car Rental Industry

Everyone in business knows: if you’re too late to the game, your competitors can overstep your position and take away market share. But it can be incredibly challenging to determine the right time to pivot and focus on the trends that may completely transform an industry. Enterprise Holdings, Hertz Global Holdings, Avis Budget Group and […]

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MarTech: 5 Disruptions Happening to Marketing

What trends do you think are disrupting marketing right now?  GDPR? Advertising overload? Privacy concerns with Facebook?   While those are certainly disrupting, at the MarTech West conference Scott Brinker spoke about the five disruptions he sees. He started by talking about all the hype going on with marketing technology.  AI, AR, ChatBots, Bots, and many […]

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[Guide] 2018 State of the Airline Industry

The airline industry is scrutinized by passengers and analysts alike, mostly for two reasons. One, many people take one or more flights a year and have personal experiences that leave lasting impressions. Two, the industry’s economic impact is unprecedented. According to the Federal Aviation Administration (FAA), “Aviation accounts for more than 5% of our [United […]

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