Campaigns

Reach and Engage Healthcare Consumers

Healthcare marketers want to “Wow” – to help their consumers, teams, and organizations thrive. But they often tell us that they’re struggling to make it happen. While marketers and experience leaders have big goals, the work of connecting all the dots – the data, insights, and integrated tools that drive meaningful, personalized connections – may […]

Shoe closet

How to Easily Spring Clean Your Marketing Database

Let’s give Carrie Bradshaw some credit – at least she knew how to organize her shoes properly. Each pair stacked neatly in its’ own cubby and separated from the other pairs by color, size, and season. Don’t we wish we could all be that organized with our shoes, much less our marketing databases right?! What […]

Phi Informed Campaigns Screenshot

Healthcare PowerByte: Unlock the Power of PHI in Campaigns

Fact #1: Consumers expect a more personalized experience Fact #2: HIPAA-compliant personalization = A critical balancing act Healthcare organizations are weighing heavier questions than simply, “Could this touchpoint offend the recipient or seem too intrusive?” The legal and trust-based repercussions of a misstep are enormous. Still, highly personalized communications are possible – and they’re powerful […]

Take Your Apps and Processes from Good to Great!

How long does it take you to accomplish some of your daily, routine tasks? Are you spending too much time on manual processes? What changes would you make to your current applications or systems? Perficient has helped our clients take applications and systems from good to great by innovating the customer experience, creating a new […]

Crashing waves

The Sixth Key Commitment of Revenue Resilience – We Need Hospitals to Adapt

Series Authors: Tom Kiesau, Dr. Sam Bhatia, Paul Griffiths This series explores the uncomfortable reality that this adaptation will likely span a longer period than the authors believe has been widely expected. Three leading organizations — Salesforce, Perficient, and The Chartis Group — have come together to share bright spots within the healthcare community that can point the way to building the […]

Crashing waves

The Fifth Key Commitment of Revenue Resilience – We Need Hospitals to Learn

Series Authors: Tom Kiesau, Dr. Sam Bhatia, Paul Griffiths This series explores the uncomfortable reality that this adaptation will likely span a longer period than the authors believe has been widely expected. Three leading organizations — Salesforce, Perficient, and The Chartis Group — have come together to share bright spots within the healthcare community that can point the way to building the […]

Crashing waves

The Fourth Key Commitment of Revenue Resilience – We Need Hospitals to Adapt

Series Authors: Tom Kiesau, Dr. Sam Bhatia, Paul Griffiths This series explores the uncomfortable reality that this adaptation will likely span a longer period of time than the authors believe has been widely expected. Three leading organizations — Salesforce, Perficient, and The Chartis Group — have come together to share bright spots within the healthcare community that can point the way to […]

Crashing waves

The Third Key Commitment of Revenue Resilience – We Need Hospitals to Be Digitally Engaged

Series Authors: Tom Kiesau, Dr. Sam Bhatia, Paul Griffiths This series explores the uncomfortable reality that this adaptation will likely span a longer period of time than the authors believe has been widely expected. Three leading organizations — Salesforce, Perficient, and The Chartis Group — have come together to share bright spots within the healthcare community that can point the way to […]

Crashing waves

The Second Key Commitment of Revenue Resilience – Creating a Pluralistic Clinical Operating Model

Series Authors: Tom Kiesau, Dr. Sam Bhatia, Paul Griffiths This series explores the uncomfortable reality that this adaptation will likely span a longer period of time than the authors believe has been widely expected. Three leading organizations — Salesforce, Perficient, and The Chartis Group — have come together to share bright spots within the healthcare community that can point the way to […]

digital data cloud

Perficient’s Cloud Modern Data Platform Approach – Customer Journey & Capabilities

Various Enterprise clients across different verticals like Healthcare, High tech, Financial Services, Retail, Manufacturing, and Supply Chain etc. can leverage the Modern Data Platform approach. Marry in people, process and technology and you have Producers and Consumers with a great value add. This Digital Transformation approach will help enterprises looking to re-platform, helping various Line […]

Crashing waves

[Series] 6 Commitments of Revenue Resilience

Series Authors: Tom Kiesau, Dr. Sam Bhatia, Paul Griffiths This series explores the uncomfortable reality that this adaptation will likely span a longer period of time than the authors believe has been widely expected. Three leading organizations — Salesforce, Perficient, and The Chartis Group — have come together to share bright spots within the healthcare community that can point the way to […]

When to Shake: Handshake Use Cases (Part 1)

We continue to emphasize that connectors need to be as variable as search use cases, that the biggest benefit to handshake is its flexibility. But what are those use cases? And how does Handshake achieve those goals more quickly and completely? In this series of posts, we’ll describe the most common search use cases we’ve […]

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