Facebook Lead Ads are nothing new to Marketo users. This is a fairly common LaunchPoint integration, and for good reason: Facebook is a prolific source of new leads, and Adobe Marketo Engage is arguably the best product for tracking and nurturing new acquisitions. The documentation for this integration is straightforward enough – it even calls […]
Zack Everett –
Zack Everett is a senior consultant and Marketo Certified Expert at Perficient. Zack has 10 years of experience in digital marketing, communications, and campaign automation at education and STEM nonprofits in Washington, DC. Client enablement is the most satisfying part about consulting for Zack. Outside of the workplace, he is passionate about music, the environment, and reading nonfiction (especially about biological and social sciences).
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