Adobe launched GenStudio for Performance Marketing and has made many improvements and updates leading up to Adobe Summit 2025. We’ve had an opportunity to use it here at Perficient, and have discovered a number of exciting features (along with nuances) of the product. We see an evolving future of its rollout, especially as more and […]
Raf Winterpacht
Raf Winterpacht is a Director at Perficient with over 10 years of Adobe experience and several decades of experience in Content Management Systems and Digital Experience Platforms.
Blogs from this Author
Create Content Fragment Variations in AEM With GenAI
Earlier this year, Adobe introduced new generative AI capabilities in Adobe Experience Manager (AEM). As a Platinum partner of Adobe, Perficient has early adopter features provisioned for our environments. One of the more exciting and relevant features is the ability to use GenAI to generate variations within Content Fragments in AEM. In this blog, we’ll […]
Using Rapid Development Environment in AEM as a Cloud Service
There’s a new type of environment known as a Rapid Development Environment (RDE) with Adobe’s Cloud Service. This environment was specifically made with developers in mind to accelerate code deployments and other development activities in Cloud Service. We’ve had a chance to use the RDE to better understand its capabilities, strengths, and gaps. Pipelines in […]
How Creative Content Automation in AEMaaCS is Speeding Up Content Delivery – Part 3
Welcome to the continuation of our multi-part series on using Content Automation in AEM as a Cloud Service to accelerate your creative operations. To gain a more comprehensive understanding, make sure to check out Part 1 of this series which gives an overview of the feature by Adobe, along with helpful use cases and Part […]
How Creative Content Automation in AEMaaCS is Speeding Up Content Delivery – Part 2
Welcome to the second part of our multi-part series on using Content Automation in AEM as a Cloud Service to enhance your Creative operations. If you missed the first blog of this series, which provides an overview of this feature by Adobe and explores relevant use cases, we recommend checking it out. In this article, […]
How Creative Content Automation in AEMaaCS is Speeding Up Content Delivery – Part 1
A few years ago, Adobe introduced a feature of Adobe Experience Manager as a Cloud Service which reduces the amount of time it takes to produce creative assets. This work is typically done by Creative groups and involves some manual steps and operations before having a completed, web-ready set of assets to release to market […]
New from Adobe: Edge Delivery Services (aka Next-Gen Composability aka Project Franklin)
Adobe Edge Delivery Services (previously Next-Gen Composability or Project Franklin) is a relatively new offering from Adobe that accelerates content velocity, delivers high-impact experiences at a high performance, and greatly reduces time-to-market. The idea behind the technology is relatively straightforward: empower users where they are, and they don’t need to worry about the usual concerns […]