Noelle ReinholdMarketing Director

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Strengthening Our Global Delivery Capabilities with PSL

We’re excited to announce that Perficient has expanded to South America with the acquisition of Productora de Software S.A.S. (PSL), a nearshore software development company based in Medellin, Colombia. With this acquisition, Perficient furthers our commitment to optimized global delivery as an approach to help lower delivery costs while maintaining high quality. This has never […]

Perficient Included in Gartner’s 2020 Commerce Vendor Guide

Perficient was recently included as a digital commerce service provider in Gartner’s Digital Commerce Vendor Guide, 2020. This guide helps application leaders understand the various technologies, capabilities and partnerships they should consider when building a differentiated commerce ecosystem. According to Gartner’s 2019 Digital Commerce State of the Union Survey, 48% of respondents said that delivering […]

How We Helped Lids Increase Holiday Sales 17% through CRO

Imagine that you’re online shopping, and you see a promotional ad for your favorite store. You click through to the website to take advantage of that deal, but, once on the site, you’re presented with additional offers. Suddenly you’re questioning what the best deal is and how you should move forward. It’s confusing – and […]

How We Helped Lids Increase Holiday Revenue 498% through Retargeting

It now takes more than 20 touchpoints before a consumer is ready to make a purchase. That’s why it’s more important than ever to stay top of mind with your website visitors, and be visible throughout their purchase journey. One way to effectively do this is through retargeting. Website visitors who are retargeted with display […]

How We Helped Lids Increase In-Store Holiday Traffic by 115%

  Estimated arrival date: December 26. *Shopper exits browser* You may have the best online ad, featuring the best deal, coupled with a great on-site experience, but you’ve lost your holiday shopper with those five words and the reality that, as the holidays get closer, you just can’t deliver in time. Successful holiday digital marketing […]

Video: How the IBM-HCL Deal Impacts Your Commerce Plans

Late last year, HCL announced that it would acquire various software products from IBM, including WebSphere Commerce. This announcement was met with a mix of reactions across the industry: surprise, panic, but most of all, uncertainty. The acquisition finalized in July, and it’s time to clear the air and answer some of the most-asked questions […]

2020 Domo Rookie of the Year

Perficient Digital Earns Specialization in Adobe Analytics

Perficient Digital has further strengthened our Adobe partnership by achieving specialization for Adobe Analytics in the Americas region. With existing specializations in Adobe Experience Manager (AEM) and Adobe Advertising Cloud, this marks the third specialization our team has achieved within the Adobe Experience Cloud. We are one of only four Adobe partners to hold specializations […]

Webinar: Minimize Security Risks with a Magento 2 Upgrade

With PHP 5.6 no longer being developed, and discontinued support of Magento 1 on the horizon, your organization may find itself in the middle of the perfect storm. In fact, if you’re reading this and you’re still operating on Magento 1, you’re already too late. No more security patches or development means you’re at serious […]

See Us at CS Week for Utility Industry Expertise

The constant evolution of technology and customer expectations impacts every industry across the board, including utility providers. In the midst of all of these changes, providers need to keep up or risk commoditization. Our team of utility experts is attending CS Week, April 8-12, in Phoenix, Arizona. They’ll meet with industry executives to discuss how […]

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Perficient Digital Named 2019 IBM Commerce Partner of the Year

In June 2019, HCL acquired IBM Commerce. Learn more. For the second year in a row, Perficient Digital was named the IBM Watson Commerce Business Partner of the Year! The award, announced yesterday during IBM’s PartnerWorld at Think 2019, recognizes our ongoing growth and relationships with key customers and thought leadership around the IBM Watson […]

Perficient Digital Listed in Gartner’s Commerce Vendor Guide

Perficient Digital was recently included as a digital commerce service provider in Gartner’s Digital Commerce Vendor Guide, 2018. Inclusion in this guide demonstrates our expertise in the commerce space and our ability to create exceptional customer experiences. Companies often underestimate the number of technologies needed to create a seamless commerce experience, or the challenges that […]

Personalization Doesn’t Scale: Why True Relational Marketing Wins

We’ve all been there. Received an email that starts, “[Hi, First Name],” or gotten a message on LinkedIn praising us for something we’ve never done. What we’re seeing is an attempt at fake personalization, and while it can be done at scale, it can’t be done well at scale. Instead of connecting with your audience, […]

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