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Kevin Espinosa

Kevin Espinosa is a Director of Strategy & Innovation at Perficient. He has 33 years of experience at Caterpillar Inc, where he was the Digital Marketing Product Manager. He specializes in digital transformation, digital marketing, architecture strategy, platform selection, and brand/partner strategy.

Blogs from this Author

Metal Worker Using A Grinder

Manufacturing Trends Redefining the Industry in 2024

Over the last year, I’ve witnessed significant changes transforming the manufacturing industry. One driver of this change – which won’t surprise you – is artificial intelligence (AI), and it is the most influential force shaping both professional and personal lives. However, AI isn’t the only noteworthy trend manufacturers need to focus on. As I collaborate […]

Engineer Using Tablet Check And Control Automation Robot Arms Machine In Intelligent Factory Industrial On Monitoring System Software. Welding Robotics And Digital Manufacturing Operation.

Perficient’s Deep Industry Expertise Recognized Through Our Work with Leading Manufacturers 

Amid the rapidly changing landscape of manufacturing, companies around the globe are working to better position themselves by adopting Industry 4.0 strategies, implementing digital twin technologies, evaluating sustainability, and initiating reshoring. As part of the manufacturing industry, automotive companies specifically are undergoing a massive transformation driven by electrification, connectivity, autonomous driving, and subscription services. All […]

Programmer Working With Program Code

What Should You Do With Your Connected Products Data?

As the world embraces the Internet of Things (IoT) and artificial intelligence, the amount of data generated accelerates exponentially. The question is, what do we do with all this data we’ve captured? The answer goes further than being able to store and manage it – companies need to also understand how to utilize it. Connected […]

Industrial Technology Concept.

From Assembly Line to AI: How Generative AI Is Transforming Manufacturing

Lately, new AI tools like ChatGPT have been so impressive that employees are clutching their purse strings. Not too long ago in human history, we were gaping in awe of the revolutionary assembly line and wondering if any of us would ever work again – but look at us now. While there are certainly benefits […]

Professional Engineer Checking Quality Control, And Manufacturing Operations

Emerging Manufacturing Trends: Stay Ahead of the Curve

I spent my entire career working for a leading construction equipment manufacturer. When I retired in 2021, I was the Digital Marketing Capabilities Product Manager responsible for implementing, developing, and supporting their global digital marketing capabilities. I got to experience firsthand how the manufacturing industry is always changing, and it seemed like every year it […]