Jennifer Lill, Author at Perficient Blogs
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Jennifer Lill

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Innovations in Adobe Analytics via AEM Authoring

In 2015 the Ford Motor Company made the significant investment to purchase and integrate the full Adobe Marketing Cloud solution with the goal to deliver personalized and optimized content through its myriad of digital channels. Perficient was brought on board to work closely with Ford’s Head of Digital Brand Optimization in the planning, implementation, integration, […]

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