Salesforce.com is no stranger to releasing industry-specific solutions, from financial services to healthcare. And their dual-focus on industries and communities this year makes perfect sense. After all, solutions built with an understanding of business process and industry-specific methodology are typically at the top of the list for implementation. In fact, Sundog has taken the same […]
Jennifer Lefor
Jennifer is an expert in sales, marketing, and technology with over 16 years of experience. She also has strong Salesforce certifications, such as a Community Cloud Consultant and Sales Cloud Consultant.
Blogs from this Author
3 Reasons to Focus on Through-Channel Marketing Automation
First things first: what exactly is Through-Channel Marketing Automation (TCMA)? Technically, it’s defined as “the practice of engaging channel partners to extend and amplify your marketing campaigns and activities” (Forrester Research). It really comes down to this: So why focus on TCMA? Here are the three biggest reasons to get started: 1. Maximize Your Return […]