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Heather Baird

Blogs from this Author

Designing for Transparency – a Good UX is a Good Friend

Have you ever found yourself entering your cell phone and address onto a new site and wondering what they’ll do with it or why they need it? What happens to all your information that’s stored out there? Is it safe on all these different sites? Could it ever be accessed and used without permission? What […]

User Experience Design Beyond the Screen

Every morning I take the elevator up 12 floors to the office that I work in. Sometimes, to kill a few seconds I’ll pull out my phone and check Facebook or email to see the latest. While on this elevator ride, I never use: Netflix, Pandora, Google Maps, or Uber. It may sound obvious, but […]

Perficient Digital at World IA Day: Atlanta

For those of you who celebrate Talk Like a Pirate Day, National Donut Day, or Pi Day, you’ll be pleased to know you can add a new one to your calendar: World IA Day. On February 18th, 2017, Information Architecture (IA) was celebrated around the world at conferences ranging from Tokyo, Japan to Viña Del […]