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Charles Kim

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Lightning Strikes Again with New Service Cloud Features

An Introduction to the New Salesforce Service Cloud  Salesforce touts themselves as “the world’s #1 customer service platform” and they have taken another step forward in solidifying that position. The recent updates in their Summer ’17 release are aimed at accelerating Service Cloud setup and customization, productivity enhancements for agents when handling cases, and enhancements […]

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CNX15: How Brands Use Digital Marketing to Acquire & Engage

Marketers by nature are tinkerers, always looking for ways to improve their effectiveness. That statement is supported by the use of numerous metrics, reports, dashboards and scorecards. So it comes as no surprise that we want to push the envelope and ensure that we cover the customer’s entire journey with timely personalized messaging.  So, how […]

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