The Great Marketing Evolution Marketing today is no longer about sending the right message—it’s about delivering that message at the right moment. Customers expect brands to anticipate their needs, adapt quickly, and deliver personalized experiences without feeling intrusive. The companies that succeed? They’re not guessing. They’re using data and automation to stay ahead. But making […]
Corin Bragstad
Corin Bragstad is a Marketing Manager at Perficient with more than a decade of experience in B2B tech. She's led strategic partnerships, managed multi-million-dollar marketing campaigns, and driven engagement at in-person events attended by thousands of IT and business professionals across the U.S.
Blogs from this Author
Salesforce Lead-to-Revenue Management
The Cost of Disconnected Sales and Marketing Processes In many organizations, there’s palpable friction between marketing and sales teams. Should marketing be responsible for MQLs, meetings, pipeline—or all three? Why aren’t sales converting and closing enough deals? Too often, what happens between these teams is messy, manual, and misaligned. Leads fall through the cracks, handoffs […]
Salesforce Health Check Assessment Unlocks ROI
How Salesforce Turns from Catalyst to Constraint At a time when agility and efficiency are the new currency of business, your Salesforce org should be your most powerful asset—not a tangled web of technical debt, short-term workarounds, and outdated architecture. Yet many companies are feeling the strain. Customizations are built in silos New functionality gets […]
Agentforce Implementation Simplified
AI Isn’t the Future—It’s Already Here Sales, service, and marketing teams face increasing pressure to do more with less, and artificial intelligence is expected to play a pivotal role in meeting that challenge. Yet despite the rapid adoption of generative AI (GenAI), many organizations are struggling to turn that excitement into real business value. According […]
Your Agentforce Readiness Assessment
Salesforce Agentforce Empowers Teams With AI-Driven Sales, Service, and Marketing Customer expectations are higher than ever in an always-on, always-connected world. To meet these demands, your teams need intelligent tools, real-time data, and seamless automation. Enter Salesforce Agentforce—a powerful suite of assistive and autonomous AI agents designed to transform sales and service experiences. Why Agentforce? […]
Data Cloud Workshop: From Readiness to Results
Data is Everywhere but Actionable Insights Remain a Challenge According to Salesforce, 94% of business leaders believe they aren’t getting enough value from their data. Marketers want to personalize at scale. Sellers crave visibility into buying signals and win themes. Service agents need contextual understanding. Business leaders demand connected reporting for smarter decisions. Yet disjointed […]