In this episode, Jim and Kim talk with Justin Racine, director and lead commerce strategist at Perficient, and explore the concept of unified commerce and its impact on customer experiences and business growth. As well as how to leverage the technology you already have to make customers feel more connected to your brand.
Discover how to create seamless, personalized journeys that delight your customers and foster unwavering loyalty.
Don’t miss out on this game-changing episode!
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Meet our Guest
Justin Racine is Director, Lead Commerce Strategist at Perficient. Justin drives digital commerce strategies that assist Fortune 500 brands in achieving and exceeding business goals through commerce-enabled technologies. Justin has over 14 years of experience in e-commerce, customer-focused experiences, and branding strategy. In addition, Justin has been published in Forbes, Digital Commerce360, and Henry Stewart’s Journal of Brand Strategy.
Meet the Hosts
Jim Hertzfeld is Principal and Chief Digital Strategist for Perficient. He works with clients to convert market insights into real-world digital products and customer experiences that actually grow their business.
Kim Williams-Czopek is a Director of Digital Strategy at Perficient. She works with clients to devise digital experience strategies and how to translate strategies to tactics. She specializes in digital commerce, digital product development, user research and testing strategies, and digital responsibility.