Webinar: Explore Journey Science on Wednesday, December 14th at 12 pm EST
As customers interact with your brand, they expect frictionless experiences across every channel and touchpoint. However, many organizations struggle to piece it all together and fail to meet customer expectations.
Good UX Means Good Business
In a world where technology is rapidly advancing and user expectations are rising, it’s no longer enough to have an average user experience; to delight your users and surpass your competition you must strive for the exceptional.
Journey science is a cross-functional discipline that combines research-based insights with
data-driven evidence in order to understand, predict, and optimize the customer journey at every touchpoint. With journey science you can deliver better omnichannel experiences and achieve your business goals.
In this session you’ll learn:
- How to approach business challenges from the customer perspective
- How journey science can give your brand a competitive edge
- How to capitalize on journey-driven opportunities