Automotive

Join Perficient at the Automotive CX Summit Series!

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Perficient is proud to be sponsoring this year’s Automotive CX Summit Series! After providing an exclusive, in-person event for 15 years, this year’s Summit will take place virtually. The event will consist of two half days providing attendees with meaningful content focused on the automotive industry and peer-to-peer networking.

Join Our Session

Our very own Nate Bauer, director – digital marketing consulting, will be moderating the panel: Analyzing Media Coverage Across Channels to Uncover Actionable Intelligences. Nate has spent the majority of his career focusing on developing digital marketing strategy-led solutions. His business-priority-first focus is centered on understanding client’s challenges in acquiring, engaging, and retaining customers through a data-driven, iterative approach. Nate will be joined by leaders from Longo Toyota and Snapchat!

August 4th  |  2pm ET

Visit Our Booth!

During the series, you’ll have the opportunity to virtually visit sponsor booths. Perficient has a great team lined up on July 28th to discuss The Now, The New, and The Next in Automotive CX.

For most consumers, buying a new car starts with their mobile phone – not at the dealership. Digital technology has been transforming the way consumers shop for more than a decade, but it is also transforming the way they buy, finance, and how – or even if – they use their vehicles.  A consumer-first mindset is more than a philosophy. It is also an opportunity to have a direct and more meaningful relationship with your customers.  Unlike other businesses undergoing their own Digital Transformations, the automotive and mobility industries have a unique opportunity to work together to serve their customers with an ongoing relationship across the purchasing, financing, servicing, subscription and many other contact points throughout the ownership experience.  Perficient, a global digital consultancy for several OEMs and manufacturers, will be sharing ideas and answering questions about how it is helping its clients in the automotive ecosystem build consumer-driven commerce and marketing programs to drive the now, the new, and the next in automotive CX.

Stop by between 12:45-1:30 pm ET and 3:15 -4:00 pm ET to join in on our in-booth roundtables.

Explore the Summit

CX Strategy & Retail Innovation Summit  |  July 28th

  • Digital Frictionless Customer Experience
  • Transformation, Leadership and Retention
  • New Mobility Models and Key Investment Activities
  • Aftersales, Service & Parts Marketing,  F&I Technology
  • CRM, Customer Touchpoints/Journey Mapping
  • Product & Brand Disruptive Marketing
  • OEM-Dealer and Dealer-Dealer Relations

CX Data Analytics & AI Summit  |  August 4th

  • Advanced AI & Customer Data Decisioning
  • Predictive Models to Identify In-Market Buyers
  • Quantifying Media/Marketing Mix
  • Data Monetization
  • VOC Actionable Insights
  • Service Retention Predictive Analytics
  • Intelligent Vehicle Data Opportunities

Click here to learn more about the Automotive CX Summit Series. We look forward to virtually seeing you there!

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